Enable additional inventory synchronization

You can enable and disable synchronization of Google Ads YouTube campaigns and Google Ads and Microsoft Advertising smart shopping campaigns, for which less support is available than other campaign types. For more information about the functionality available for these campaign types, see “Supported Inventory.”

Simple synchronization of Microsoft Advertising smart shopping campaigns is in beta for self-serve advertisers.

These campaigns types are billed the same as other types of campaigns. Contact your Adobe Account Team for more details.

  1. In the main menu, click Search > Tools > Inventory Selection.

  2. Select the check box next to an option to enable synchronization, or clear a check box to disable synchronization.

    Enable Smart Shopping: (Google Ads campaigns; beta for Microsoft Advertising campaigns) To synchronize smart shopping campaigns. This option is enabled by default.

    Enable YouTube: (Google Ads campaigns only) To synchronize YouTube campaigns. This option is disabled by default.

  3. Click Save.