Click-tracking formats for sponsored ads on Yahoo! Japan Ads

The following base tracking template formats apply to sponsored ads:<advertiser_ID>/cq?ev_sid=<ad network ID>&ev_ln={keyword}&ev_crx={creative}&ev_mt={matchtype}&ev_n={network}&ev_dvc={device}&url=!{unescapedlpurl}

or, when the auto-tagging option is set for the account in Yahoo! Japan Ads:<advertiser_ID>/cq?ev_sid=<ad network ID>&ev_ln={keyword}&ev_crx={creative}&ev_mt={matchtype}&ev_n={network}&ev_dvc={device}&url=!{unescapedlpurl}/?yclid=<yclid>


  • <advertiser_ID> is a variable for the advertiser’s unique ID within Adobe Advertising.

  • This format indicates that token passing is enabled for the campaign (the default). If token passing is disabled, substitute cq? after <advertiser_ID> with c?.

  • <the landing page> is a variable that represents the URL on your site to which end users are directed.