Customer Journey Analytics glossary
Last update: April 30, 2024
- Topics:
- Basics
CREATED FOR:
- User
Some Customer Journey Analytics terms differ from how they have traditionally been used in Adobe Analytics:
New Customer Journey Analytics term | Adobe Analytics term | Description |
---|---|---|
Lookup dataset | Classification | Use lookup to retrieve the value from the specified dataset for a key/matching key (in an event dataset) where there is a 1-to-1 relationship. For example, you could specify “tracking_code” as the key that matches the “tracking_code” in the event dataset. |
Profile dataset | Customer attribute | If you capture enterprise customer data in a customer relationship management (CRM) database, you can upload the data into a Profile dataset in Adobe Experience Platform. Once you create a connection to that dataset in Customer Journey Analytics and create a data view, leverage the data in Workspace. |
Experience Cloud organization | Login company | See Organizations and account linking. |
N/A | Report Suite | Report suites in the traditional Adobe Analytics sense no longer exist. Instead, you create (virtual) data views from the Platform datasets that you established connections to. |
Filter | Segment | Segments are now filters. Filters in Customer Journey Analytics behave the same as segments. Only the terminology has changed. |
Data view | Virtual report suite | In Adobe Analytics, a virtual report suite is a filtered view of a parent report suite. The main difference between a virtual report suite and a data view in Customer Journey Analytics is that the virtual report suite is a subset of a “base” or “parent” report suite and, as such, inherits some of its settings. Since parent/base report suites no longer exist, you define data views with their own settings. |
Adobe Experience Platform glossary
Adobe Experience Platform standardizes data and content across the enterprise, powering real-time consumer profiles, enabling data science, and accelerating content velocity to drive experience personalization across the customer journey.
See the Adobe Experience Platform Glossaryfor more information.
Customer Journey Analytics
- Adobe Customer Journey Analytics Guide
- Release Notes
- Get Started
- Customer Journey Analytics and Adobe Analytics
- Upgrade to Customer Journey Analytics
- Recommended upgrade process
- Architect and create a schema
- Create a datastream
- Create datasets
- Implement the Web SDK with tags
- Implement the Web SDK manually
- Implement the Web SDK with the API
- Create a connection
- Create a data view
- Create a marketing channel derived field
- Validate data flow
- Set up Streaming Media Collection
- Retain historical data with the Analytics source connector
- Evaluate when to disable Adobe Analytics
- Disable Adobe Analytics
- Alternative upgrade methods
- Other upgrade scenarios
- Additional information
- Comparison with Adobe Analytics
- Evolution from Adobe Analytics
- User Guide for Adobe Analytics users
- Upgrade to Customer Journey Analytics
- Data ingestion
- Connections
- Data Views
- Tools
- Workspace projects
- Analysis Workspace overview
- Perform basic analysis
- Perform advanced analysis
- Projects
- Templates
- Visualizations
- Panels
- Curate, share and schedule projects
- Export
- Anomaly Detection
- Forecasting
- Table of contents
- User preferences
- Workspace FAQs and more
- Content Analytics
- Analytics dashboards
- Guided analysis
- Components
- Overview
- Use components in Analysis Workspace
- Add component descriptions
- Annotations
- Scheduled projects
- Audiences
- Dimensions
- Metrics
- Filters
- Calculated metrics
- Overview
- Calculated metrics workflow
- Create calculated metrics
- Build calculated metrics
- Find metrics
- Metric type and attribution
- Build a participation metric
- Filtered metrics
- Stack and replace filters
- Filter calculated metrics
- Mark calculated metrics as favorites
- Copy calculated metrics
- Use functions
- Tag calculated metrics
- Approve calculated metrics
- Share calculated metrics
- Manage calculated metrics
- Examples
- Calculated metrics templates
- Basic functions
- Advanced functions
- Date ranges
- Alerts
- Exports
- Data Dictionary
- Report Builder
- Reporting Activity Manager
- Stitching
- Adobe integrations
- Data Governance
- Use cases
- Labs
- Troubleshooting
- Tech notes
- Customer Journey Analytics API