Apply segments in fallout analysis
You can create segments from a touchpoint, add segments as touchpoint, and compare key workflows across various segments in Analysis Workspace.
- Using a person-based segment as a touchpoint inside a person-context Fallout visualization
- Using a person-based segment as a touchpoint inside a session-context Fallout visualization
- Using a session-based segment as a touchpoint inside a session-context Fallout visualization
Create a segment from a touchpoint
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Create a segment from a specific touchpoint that you are especially interested in and that might be useful to apply to other reports. Right-click the touchpoint and select Create segment from touchpoint.
The Filter builder opens, pre-populated with the pre-built sequential segment that matches the touchpoint you selected:
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Give the segment a title and description and save it.
You can now use this segment in any project you wish.
Add a segment as a touchpoint
If you want to see, for example, how your US users trend and affect the fallout, just drag the US users segment into the fallout:
Or you can create an AND touchpoint by dragging the US users segment onto another checkpoint.
Compare segments in fallout
You can compare an unlimited number of segments in the Fallout visualization.
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Select the segments that you want to compare from the Filter panel on the left. In the example, three segments are selected: Flight Details: Page Version A, Flight Details: Page Version B, and Flight Details: Page Version C.
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You drag the three segments onto the Filter drop zone at the top of the visualization.
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Optional: You can keep All Visits as the default container or delete the container.
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You can now compare the fallout across the three segments, such as where one segment is outperforming another, or other insights.