Chart types and variants

Adobe Campaign offers various types of graphical representations. They are detailed below.

The chart type is selected when it is inserted into the page.

It can also be altered via the Chart type section of the General tab in the chart.

Variants depend on the selected chart type. They are selected via the Variants… link.

Breakdown: pie charts

This type of graphical representation lets you display an overview of the measured elements.

Pie charts only enable you to analyze one variable.

The Variants link lets you personalize the overall rendering of the chart.

Pie charts let you enter the value of the inner radius in the appropriate field.

For example:

0.00 traces a full circle.

0.40 traces a circle with a radius of 40%.

1.00 only traces the outside of the circle.

Evolution: curves and areas

This type of graphical representation lets you understand the evolution of one or more measures in time.

Comparison: histograms

Histograms enable you to compare the values of one or more variables.

For these types of charts, the following options are offered in the Variants window:

Check the Display caption option to show the caption with the chart and choose its position:

When appropriate, you can stack values together.

If necessary, you can reverse the value display sequence. To do this, select the Reverse stacking option.

Conversion: funnel

This type of chart lets you track the conversation rate of measured elements.

Interaction with the chart

You can define an action when the user clicks the chart. Open the Interaction events window and select the action you want to perform.

Possible interaction types and their configurations are detailed in this section.

Compute statistics

Charts let you display statistics on the collected data.

These statistics are defined via the Series parameters section of the Data tab.

To create a new statistic, click the Add icon and configure the appropriate window. The available calculation types are detailed below.

For more on this, refer to this section.

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