Segment Comparison in Analysis Workspace
Last update: May 31, 2023
- Topics:
- Segmentation
CREATED FOR:
- Beginner
- User
Understanding the true differences between marketing segments has always been a difficult and time-consuming process. Segment IQ, part of Analysis Workspace in Adobe Analytics, simplifies this analysis by examining any two Analytics segments across all of your dimensions and metrics to automatically discover their most statistically significant differences.
For more information on this feature, see the documentation.
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- Segmentation
- Segment builder overview
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- Rolling date ranges in segments
- Segment comparison in Analysis Workspace
- Segment containers
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- Using segments as dimensions
- Using segments to limit data
- Differences between the segment builder and quick segments
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- Analytics Insider Webinar - Customer Segmentation Strategies
- Now just wait a segment… Using segmentation to discover new insights
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