Logging in to Adobe Analytics
- Topics:
- Analytics Basics
CREATED FOR:
- Beginner
- User
In this video, we’ll walk you through a login so that you can get in and administer Analytics, as well as do your analysis.
Transcript
Hey everybody, this is Doug. In this video I want to show ya how to log in to Adobe Analytics. So, here I am on an Experience Cloud login page. And this is the way that you should log in to any of the solutions in the Experience Cloud, including Analytics. So first, just go to experiencecloud.adobe.com, and that will land you – here I’ll reload that, and that will land you here on this login page. Now, best thing you can do is to sign in with an Adobe ID. So, if I click on that, that’ll bring you here to a page where you can sign in. Now, put your email address in here.
And as soon as I put that in it’s actually going to give me an option here of either my personal account or an Enterprise account, Enterprise ID account. Now it’s possible that your company or your school, your organization has set this up to do an Enterprise ID, which means you’d be able to click on this and it would log you right in, because you’re already logged in to your company or your school or whatever. But, it’s probably more likely that you will need to use your personal ID on this, your personal account. So this is your Adobe ID, which in other words, if you were to go to log in on the public website, even to the Creative Cloud or anything else, you’d be able to use this Adobe ID. So as you go in here, you can put in your password, and click sign in, and this will take you to the home page, basically, for the Experience Cloud. Now again, all that is assuming that somebody has set you up as a user and potentially maybe even sent you an email that the system has sent you an email, and you can even click on that. And that could even just take you right into this process as well. But again, you should be able to land on this Experience Cloud homepage. If you don’t have a log in, or you can’t get that far, then you’ll want to talk to the person at your organization that is in charge of the Analytics, or the Experience Cloud, to get them to set you up with a login. If you are the main person and you don’t have a login, and you haven’t been sent the credentials to log in to the Experience Cloud, then you’ll need to talk to your representative at Adobe. So let’s assume that you made it this far. Well I do want to point out some really cool stuff here. And that is that you can use these links to either get more information or take you to specific places. You can see here the Admin Console, which is where you’re going to control your user management, right, permissions to get in to Analytics and other solutions, so you can go into the Admin Console by clicking “Take Me There.” You can learn more about the Admin Console, you can learn more about setting up an identity or user management, all those kinds of things, and as well as some of these other things down here like the GDPR UI, and the Report Suite Mapping Tool, and some of these other things you’ll learn about later that you’ll need, we have some quick links down here. So in any case, let’s just assume that you have made it this far and maybe you don’t need to look at those, they’re there for you and it’s great info, and there’s actually more than one page of these as you can see, getting starteds and those kinds of things. So go ahead and explore any of these. In the meantime let’s get into analytics, 'cause that’s why we started this video in the first place . So, you’ll want to go up to this nine dots here, which we call the solution switcher, and if you click on that you will be able to see which solutions you have access to. If you just have Analytics, maybe that’s all you bought, so you’ll just have Analytics here, that is available to you. And you can see that there’s a difference that the ones that are highlighted are the ones that I have access to. So you can see I have access to Analytics, Audience Manager, Social and Target, Experience Cloud, and even Experience Platform and some of these links over here. But I don’t have access to some of these other ones here that are kind of grayed out. So for example, if I click on Campaign, it’s just going to give me a little note here to say, “learn more about buying Campaign.” so I don’t need that.
So we’ll go back in, and we’re going to click on Analytics and that will take me right into what we call the Reports and Analytics Interface, and if no report suites have been created yet, then it might take you to another location in order to create one, or it might give you a link to do so. In any case, it’ll bring you into the Analytics Interface and then you can click around to the things that you need. And I’ll show you around in this interface in another video, but hopefully that helps you log in and understand how to get into Adobe Analytics. And if you’re an end user, then it’s likely that you’ll just click right up here on Workspace and go over and start analyzing the data from your site. But again, in any case, that’s how you log in, and good luck.
More help on this topic
Analytics
- Analytics tutorials
- Introduction to Analytics
- What is analytics
- What Can Adobe Analytics Do For Me?
- How Adobe Analysis Workspace Can Change Your Business
- It’s More Than Data. It’s Customer Intelligence
- Adobe Sensei and Adobe Analytics
- Customer Use Case - ServiceNow
- Customer Use Case - Accent Group
- Customer Use Case - The Home Depot
- Summit 2019 Super Session - Travel and Hospitality
- Summit 2019 Super Session - Retail
- Summit 2019 Super Session - High Tech
- Strategy & thought leadership
- Transitioning from other platforms
- Analytics Basics
- Customizing the UI
- Getting Help
- Analysis Workspace
- Analysis Workspace Basics
- Analysis Workspace quick intro
- Analysis Workspace overview
- Navigate the new landing page
- Start your analysis with a pre-built report
- Building a Workspace project from scratch
- Create and manage custom templates in Analysis Workspace
- Understanding how data gets into your Analysis Workspace project
- Foundational metrics in Adobe Analytics
- Component management in Analysis Workspace
- Selecting a report suite in Analysis Workspace
- View Analysis Workspace performance metrics
- Create bot reports
- Tips and Tricks
- Navigating Workspace Projects
- Data Dictionary in Analysis Workspace
- Starting your first project
- Training tutorial template
- Use folders in Analysis Workspace
- Copy and insert panels and visualizations
- Create a table of contents
- Right-click for Workspace efficiency
- Keyboard shortcuts
- Annotations
- View density
- Use filters
- Use multi-select drop-down filters
- Real-time reports
- Using Panels
- Using Tables, Visualizations, and Panels in Analysis Workspace
- Quick Insights Panel in Analysis Workspace
- Using the Attribution IQ Panel
- Media Concurrent Viewers Panel in Analysis Workspace
- Media Playback Time Spent Panel
- Using Drop-down Filters
- Using Panels to Organize your Analysis Workspace Projects
- Choose segments for a panel
- Multiple Report Suites in Analysis Workspace
- Next/Previous and Page Summary Workspace Panels & Reports
- Understanding attribution panel and lookback windows
- Building Freeform Tables
- Understand your data–freeform tables
- Use the left rail to build freeform tables
- Easy drag and drop to blank projects
- Work with dimensions in a freeform table
- Work with metrics in a freeform table
- Row and column settings in freeform tables
- Freeform table totals
- Use the freeform table builder
- Right-click for workspace efficiency
- Reorder static rows
- Use Attribution IQ in freeform tables
- Cross-sell analysis
- Freeform table filters
- Time-parting dimensions
- Visualizations
- Visualization types and overview
- Visualization use cases
- Data visualization playbook
- Getting data into visualizations
- Using component drop-downs in Workspace
- Area and area stacked visualizations
- Bar and bar stacked visualizations
- Bullet graph visualization
- Donut visualization
- Histogram visualization
- Unlocking insights with histograms
- Line visualization
- Combo charts
- Adding trend lines to line visualizations
- Map visualization
- Summary number and summary change visualizations
- Key metric summary visualization
- Text visualization
- More than words - Using text visualizations and descriptions
- Scatterplot visualization
- Treemap visualization
- Venn diagram visualization
- Use the cumulative average function to apply metric smoothing
- Flexible layouts
- Changing the scale/axis on visualizations
- Dimension-graph live linking
- Set the granularity for visualizations
- Link inside or outside of your project
- Customize visualization legends
- 100% stacked visualizations
- Table and visualization data source settings
- Build a time-parting heatmap
- Analyzing Customer Journeys
- Applying Segments
- Apply segments to your Analysis Workspace project
- Apply ad hoc segments
- Use different Attribution IQ models with segments
- Choose segments for a panel
- Use segments as Dimensions in Analysis Workspace
- Use segments to limit data in Analysis Workspace
- Quick segments in Analysis Workspace
- Building Customer Journey Segments
- Building Customer Journey Segments - Part 2
- Metrics
- Dimensions
- Calendar and Date Ranges
- Curate and Share Projects
- Attribution IQ
- Using Cross-tab Analysis to Explore Basic Marketing Attribution
- Adding side-by-side comparisons of Attribution IQ Models
- Attribution IQ in Calculated Metrics
- Using Attribution IQ in Freeform Tables
- Using the Attribution IQ Panel
- Using different Attribution IQ models with segments
- Algorithmic Model in Attribution IQ
- Custom Look-back Windows in Attribution IQ
- Cohort Analysis
- Cohort Analysis in Analysis Workspace
- Understand your data–Cohort Tables
- Overview of Cohort Tables
- Cohort Table Settings
- Churn Analysis with Cohort Tables
- Cohort Analysis Using Any Dimension
- Latency Analysis with Cohort Tables
- Calculate Rolling Retention in Cohort Tables
- Use Cohort Analysis to Understand Customer Behavior
- Voice Analytics
- How to Manage and Track Your Voice Assistant App Data
- Understand Differences Across Voice-Enabled Devices
- Finding Opportunities To Increase Engagement for Voice Apps
- Reducing Error Rates and Improving Success Rates in Your Voice App
- Understand User Behavior on Voice Assistants
- Understanding the User’s Voice Journey
- Analysis Workspace Basics
- Administration
- Key Admin Skills
- Creating an empowered community
- Simplify and spend less time training users
- Getting the Right People on Your Analytics Team
- Gaining a seat at the table
- Telling impactful stories with data
- Translating Adobe Analytics technical language in a non-technical way
- Working cross-functionally
- Are you asking the right questions?
- Admin Tips and Best Practices
- Download the implementation playbook
- Audit your data dictionary
- Create standardized naming conventions
- Create standardized code templates
- Create basic videos and training
- Create an internal Adobe Analytics site
- Use a global report suite
- Create a news & announcements project
- Drive success with executive summary dashboards
- Create Operational Dashboards
- Company Settings
- User Management
- Manage Report Suites
- How to Configure General Account Settings
- Customize Calendar Settings
- Configure Paid Search Detection
- Set up marketing channels
- Create marketing channel processing rules
- Manipulating incoming data with Processing Rules
- Configuring Traffic Variables (props)
- Configure traffic classifications
- Configure hierarchy variables
- Configuring Variables in the Admin Console
- Configure conversion classifications
- Configuring List Variables
- Configure Finding Methods
- Set Internal URL Filters
- Configuring Zip and Postal Code Settings
- Enable the Timestamp Optional setting
- Configure bot rules in Analytics
- Data Governance and GDPR
- Traffic Management
- Logs
- Key Admin Skills
- Implementation
- Implementation Basics
- Experience Platform Tags
- Implement Experience Cloud solutions in websites using Tags
- Basic configuration of the Analytics extension
- Configure library management in the Analytics extension
- Configure general settings in the Analytics extension
- Configure global variable settings in the Analytics extension
- Use custom code in the Analytics extension
- Use a data layer to set variables
- Use doPlugins and implementation plug-ins
- Configure easy download link tracking
- Configure easy exit link tracking
- Prepare Tags for your Analytics implementation
- Create data elements for the Analytics implementation
- Create a global page load rule
- Validate the global page load rule
- Create rules for special pages
- Create rules for success events
- Publish Tags libraries to stage and production
- Using JavaScript
- Components
- Segmentation
- Segment builder overview
- Finding and creating segments
- Rolling date ranges in segments
- Segment comparison in Analysis Workspace
- Segment containers
- Segment management and sharing
- Applying segments in Analysis Workspace
- Using segments as dimensions
- Using segments to limit data
- Differences between the segment builder and quick segments
- Sequential segmentation
- Before/After sequences in sequential segmentation
- Segmentation on distinct dimension counts
- Dimension models in segmentation
- Use ‘equals any of’ in segmentation
- Analytics Insider Webinar - Customer Segmentation Strategies
- Now just wait a segment… Using segmentation to discover new insights
- Calculated Metrics
- Calculated metric builder overview
- Calculated metrics - implementation-less metrics
- Calculated metrics - segmented metrics
- Calculated metrics - functions
- Approximate count distinct function in calculated metrics
- Quick calculated metrics in Analysis Workspace
- Manage your calculated metrics
- Attribution IQ in calculated metrics
- Use dimensions in calculated metrics
- Take your data analysis to the next level with calculated metrics
- Classifications
- Virtual Report Suites
- Activity Map
- Segmentation
- Additional Tools
- Exporting
- From the UI
- Data Warehouse
- Data Feeds
- Report Builder
- Upgrade and reschedule workbooks
- Add Segments to Multiple Requests at Once in Report Builder
- Anomaly Detection in Report Builder
- Edit Metrics across Requests
- Using Report Builder to learn the Adobe Analytics API
- Get started with Report Builder
- Schedule a Report Builder request
- Use Report Builder advanced delivery options for Power BI
- Integrations
- Experience Cloud
- Audience Manager
- Target
- Adobe Advertising DSP
- Configuring Advertising Analytics
- Implementing tracking templates into search engines
- Introduction to the Adobe Advertising DSP integration
- Create a Pre-launch campaign analysis
- Report on Advertising DSP marketing channels
- Create Analytics site journey profiles
- Create Analytics segments for activation and reporting
- Create Advertising DSP alerts with Adobe Analytics
- Create Analytics custom metrics with Advertising DSP data
- Create Advertising DSP site entry reports
- Create Advertising DSP dashboards
- Ad Hoc Analytics
- Power BI
- Magento
- Data Science
- Vertical-Specific
- Media Analytics
- Mobile App Analytics
- APIs
- Analysis Use Cases