Adobe Analytics Documentation
Welcome to the Adobe Analytics documentation home page. Find self-help, customer support, and more for an array of reporting tools such as Analysis Workspace, Report Builder, Reporting API, and Activity Map.
You can also access documentation for product and user administration, implementation, and all the features supported in Adobe Analytics. Whether you’re just getting started or want to delve deeper, explore all our Adobe Analytics docs today to unlock the full potential of this industry-leading solution.
Guides lists-documentation-1
- Getting started
Learn key features, common use cases, and first steps for analysts, end users, and administrators. - Analytics tools
Learn how to use Analytics tools, including Analysis Workspace, Report Builder, and Activity Map. - Administration
Learn about Analytics administration tasks, such managing users and products in the Adobe CX Enterprise Admin Console, configuring report suites, and more. - Implementation
Learn ways to implement Adobe Analytics. Customize what data is collected to get the most out of Analytics data. - Components
Manage data using components like segments, calculated metrics, virtual report suites, marketing channels, and classifications. - Export
Learn about using data feeds and Data Warehouse to retrieve output of data. - Import
Bring data into Adobe Analytics from outside sources, either in bulk or real-time. - Integration
Configure integrations with other Adobe CX Enterprise solutions, such as Audience Manager and Adobe Advertising. - Tech notes
Browse helpful articles that don’t belong to a specific Analytics tool or component. - Media Analytics
Implement streaming media services. Includes the Media SDK and the Media Collection API. - Customer Journey Analytics
Learn about Adobe Customer Journey Analytics and how to use Analysis Workspace with data from Experience Platform.
Tutorials and resources tiles-tutorials-1
- Analytics tutorials
Watch video walkthroughs and step-by-step tutorials covering Analysis Workspace, segmentation, calculated metrics, attribution, and more. - Blueprints
Explore proven implementation patterns and architecture diagrams for cross-solution deployments. - Customer perspectives
Discover real-world use cases and best practices shared by Analytics peers and product experts. - Analytics 2.0 APIs
Integrate with Adobe Analytics programmatically using the Reporting API and other developer endpoints. - Analytics MCP server
Enable LLM clients to interact with your Analytics components and data through the Model Context Protocol.