Adobe Experience Platform release notes

Release date: April 28, 2026

New features and updates to existing features in Adobe Experience Platform:

Data collection data-collection

Adobe Experience Platform provides a suite of technologies that allow you to collect client-side customer experience data and send it to the Adobe Experience Platform Edge Network where it can be enriched, transformed, and distributed to Adobe or non-Adobe destinations.

New or updated features

For more information, read the Data collection overview.

Destinations destinations

Destinations are pre-built integrations with destination platforms. Use destinations to activate your known and unknown data for cross-channel marketing campaigns, email campaigns, targeted advertising, and many other use cases.

New or updated destinations

Fixes and improvements

Fix

Description

New TS column for Snowflake Streaming destinations

The Snowflake Streaming destination now includes a TS timestamp column in the shared table, showing when each row was last updated. This update is rolling out through the end of April.

Monitoring support for Custom Personalization destinations

The dataflow runs page now shows metrics for Custom Personalization destinations. Previously, these metrics were not available for this destination type. Use them to verify that audiences are activating as expected and to diagnose issues.
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Profile counts in the activation workflow review step

The review step of the activation workflow now shows profile counts for audiences that are already activated. Profile counts are also shown for streaming destinations, not just batch destinations.
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Pinterest token expiry visibility

The Pinterest destination now displays the token expiration date so you can see when re-authentication is needed. Pinterest tokens expire every 30 days. When a token expires, data exports stop working. To avoid interruptions, refresh your authentication credentials before the token expires.

Export file now disabled for expired schedules

When your audience schedule is expired, Export file now is now disabled before you attempt to use it, and a tooltip explains why. Previously, selecting the action would result in an error.
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Column visibility fix in activation workflow

Fixed an issue where changing visible columns in one table incorrectly affected other tables in the activation workflow.

For more information, read the Destinations overview.

Experience Data Model (XDM) xdm

XDM is an open-source specification that provides common structures and definitions (schemas) for data that is brought into Experience Platform. By adhering to XDM standards, all customer experience data can be incorporated into a common representation to deliver insights in a faster, more integrated way. You can gain valuable insights from customer actions, define customer audiences through segments, and use customer attributes for personalization purposes.

For more information, read the XDM overview.

Query Service query-service

Use Query Service to query data in Adobe Experience Platform Data Lake with standard SQL. Join any datasets from the Data Lake and capture query results as a new dataset for use in reporting, Data Science Workspace, or ingestion into Real-Time Customer Profile.

New or updated features

For more information, read the Query Service overview.

Real-Time CDP rtcdp

Real-Time CDP provides unified, actionable customer profiles by ingesting, processing, and activating data across multiple channels in real time. With Real-Time CDP, organizations can connect existing data sources, build and activate rich audiences, and ensure privacy-compliant activation across destinations, all from within Experience Platform. This enables marketers, analysts, and IT teams to deliver highly personalized, timely experiences for their customers through seamless, cross-channel marketing campaigns.

New or updated features

For more information, read the Real-Time CDP overview.

Sandboxes sandboxes

Adobe Experience Platform is built to enrich digital experience applications on a global scale. Companies often run multiple digital experience applications in parallel and need to cater to the development, testing, and deployment of these applications while ensuring operational compliance.

New or updated features

For more information, read the sandboxes overview.

Sources sources

Experience Platform provides a RESTful API and an interactive UI that lets you set up source connections for various data providers with ease. These source connections allow you to authenticate and connect to external storage systems and CRM services, set times for ingestion runs, and manage data ingestion throughput.

New or updated sources

For more information, read the sources overview.