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Understanding Basic Visitor Metrics

Last update: April 3, 2026

CREATED FOR:

  • Beginner
  • User

Learn about Page Views, Visits, and Visitors in Adobe Analytics.

  • Get definitions of these basic visit metrics and learn about their similarities and differences.

  • Learn the various terms (synonyms or keywords) associated with visitor metrics and Website traffic.

  • View a sample Workspace project that shows how these metrics are displayed in the interface.

https://video.tv.adobe.com/v/28774/?quality=12&learn=on
https://video.tv.adobe.com/vc/28774/eng.json
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