Segment comparison panel overview

Last update: January 31, 2025

Topics:
Segmentation

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This article documents the Segment comparison panel in Adobe Analytics.
There is no equivalent panel in Customer Journey Analytics.

The Segment comparison panel is a tool part of Segment IQ that discovers the most statistically significant differences among an unlimited number of segments. The feature iterates through an automated analysis of all dimensions and metrics that you have access to. It automatically uncovers key characteristics of the audience segments that are driving your company’s KPIs and lets you see how much any segments overlap.

See Segment comparison for a demo video.

Use

To use an Attribution panel:

Create an Attribution panel. For information about how to create a panel, see Create a panel.
Specify the input for the panel.
Observe the output for the panel.

Panel input

You can configure the Segment comparison panel using these input settings:

Segment comparison input panel

Input

Description

Add a segment

Select the dimension you want to compare against.

Compare against

Select the dimension you want to use to compare the inital selected segment. If you do not select a specific segment, the default segment Everyone else is used.

Show / hide advanced settings

Select Show advanced settings to configure Excluded components, select Hide advanced settings to hide Excluded components.

Excluded components

Components you can specify, like Dimensions, Metrics or Segments for exclusion.

Drag and drop one or more dimensions, metrics or segments from the containers into the Excluded components container.
To remove a component, select the type (Dimension Metrics, or Segments) and select to remove a component. To remove all components, select Clear all.
To set the current selection of dimensions, metrics and segments as the default, select Set as default.