Setting Up In-Market Zip Code Analysis - a Use Case

In this use case, we will configure the system to bring in zip codes, classify them as in-market or out-of-market, and then use this data in Analysis Workspace so that we can see the effectiveness of our geo-targeted marketing campaigns.

For additional information related to the aspects of this use case, see the following documentation topics:

Zip and Postal Codes

Classifications

Analysis Workspace

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