Edit Segment Information

You can edit the name and lookback window for a custom segment, or the name of a CCPA opt-out of sale segment. The segment tags don’t change when you edit the settings.

  1. In the main menu, click Audiences > Segments.

  2. Hold the cursor over the segment row and click Edit.

  3. Edit the segment information:

    1. (Optional) Edit the segment Name.

      Each segment name must be unique for the segment type.

    2. (Custom segments only; optional) Edit the Segment Window, which is the number of days a user’s cookie stays in the segment.

      Enter a value from one (1) to 365.

    3. Click Save.