Exit dimensions

This help page describes how exits work as a dimension. For information on how exits work as a metric, see the Exits metric.

Exit dimensions record the last dimension item, and retroactively apply it to all hits in the visit. Exit dimensions are available for all variables with pathing enabled under Traffic variables in Report suite settings.

Populate exit dimensions with data

A given exit dimension is based on its associated traffic variable. Adobe derives each exit dimension from the last value seen for that variable during the visit; there is no dedicated variable to set. If the non-exit variable has data, its associated exit dimension also contains data. No implementation changes are required for exit dimensions if your traffic variables contain data.

Property
Value
AppMeasurement variable
None (derived from the visitor’s last hit)
Web SDK / XDM field
None (derived from the visitor’s last hit)
Query parameter
N/A
XML tag
N/A
Byte limit
N/A
Persistence
Visit

Dimension items

Since exit variables are typically based on custom strings in your implementation, your organization determines what the dimension items are. Values in a given exit dimension match dimension items in its associated non-exit dimension. For example, dimension items in the ‘Exit page’ dimension contain similar dimension items in the ‘Page’ dimension.

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