Documentation Analytics Components Guide

Analytics Dimensions Compatibility

Last update: January 8, 2025

Topics:
Dimensions

CREATED FOR:

User
Admin

This page lists dimensions supported in their respective Analytics capabilities.

NOTE

Custom variable names, classifications, and visitor attributes are omitted from this list. These dimension items are specific to individual report suites.

Dimensions supported in Analysis Workspace

Dimension Name (visible in Analytics UI)	Dimension ID (used in API requests)
Analytics for Target	`targetraw`
Audiences ID	`mcaudiences`
Browser	`browser`
Browser Type	`browsertype`
Category	`category`
Cities	`geocity`
Color Depth	`colordepth`
Connection Type	`connectiontype`
Cookie Support	`cookie`
Countries	`geocountry`
Customer Loyalty	`customerloyalty`
Custom Conversion Vars	`evar1`, `evar2`, etc.
Custom Insight Vars	`prop1`, `prop2`, etc.
Custom Link	`customlink`
Days Before First Purchase	`daysbeforefirstpurchase`
Days Since Last Purchase	`dayssincelastpurchase`
Domain	`filtereddomain`
Download Link	`downloadlink`
Entry Page	`entrypage`
Entry Page Original	`entrypageoriginal`
Exit Link	`exitlink`
First Touch Channel	`firsttouchchannel`
First Touch Channel Detail	`firsttouchchanneldetail`
Java enabled	`javaenabled`
Language	`language`
Last Touch Channel	`lasttouchchannel`
Last Touch Channel Detail	`lasttouchchanneldetail`
List Variables	`listvariables`
Marketing Channel	`marketingchannel`
Mobile Audio Support	`mobileaudiosupport`
Mobile Carrier	`mobilecarrier`
Mobile Color Depth	`mobilecolordepth`
Mobile Cookie Support	`mobilecookiesupport`
Mobile Device	`mobiledevicename`
Mobile Device Type	`mobiledevicetype`
Mobile Max Email Length	`mobileemaillength`
Mobile Image Support	`mobileimagesupport`
Mobile Manufacturer	`mobilemanufacturer`
Mobile Operating System (deprecated)	`mobileos`
Mobile Screen Height	`mobilescreenheight`
Mobile Screen Size	`mobilescreensize`
Mobile Screen Width	`mobilescreenwidth`
Mobile Max Browser URL Length	`mobileurllength`
Mobile Video Support	`mobilevideosupport`
Monitor Resolution	`monitorresolution`
Operating Systems	`operatingsystem`
Original Referring Domain	`referringdomainoriginal`
Page	`page`
Pages Not Found	`pagesnotfound`
Product	`product`
Referrer	`referrer`
Referrer Type	`referrertype`
Referring Domain	`referringdomain`
Regions	`georegion`
Return Frequency	`returnfrequency`
SC-TnT	`tntbase`
Search Engine	`searchengine`
Search Keyword	`searchenginekeyword`
Search Engine - Natural	`searchenginenatural`
Search Engine - Paid	`searchenginepaid`
Search Keyword - Natural	`searchenginenaturalkeyword`
Search Keyword - Paid	`searchenginepaidkeyword`
All Search Page Rank	`searchenginepagerank`
Server	`server`
Single Page Visits	`singlepagevisits`
Site Section	`sitesections`
Time Spent per Visit - Granular	`sitetime`
Tracking Code	`campaign`
US DMA	`geodma`
US States	`state`
Time Prior to Event	`timeprior`
Time Spent per Visit - Bucketed	`timespent`
Visit Depth	`pathlength`
Visit Number	`visitnumber`
Zip Code	`zip`
AM / PM	`timepartampm`
Browser Height - Bucketed	`browserheightbucketed`
Browser Width - Bucketed	`browserwidthbucketed`
Day	`daterangeday`
Day of Month	`timepartdayofmonth`
Day of Week	`dayofweek`
Day of Week	`timepartdayofweek`
Day of Year	`timepartdayofyear`
Days Since Last Visit	`dayssincelastvisit`
Entry Custom Insights	`entryprops`
Entry List Variables	`entrylistvariables`
Entry Server	`entryserver`
Entry Site Section	`entrysitesections`
Exit Custom Insights	`exitprops`
Exit List Variables	`exitlistvariables`
Exit Page	`exitpage`
Exit Server	`exitserver`
Exit Site Section	`exitsitesections`
Hit Depth	`hitdepth`
Hit Type	`hittype`
Hour	`daterangehour`
Hour of Day	`timeparthourofday`
Marketing Channel Detail	`marketingchanneldetail`
Minute	`daterangeminute`
Mobile Max Bookmark Length	`mobilebookmarklength`
Mobile Device Number	`mobiledevicenumber`
Mobile DRM	`mobiledrm`
Mobile Information Services	`mobileinformationservices`
Mobile Java VM	`mobilejavavm`
Mobile Mail Decoration	`mobilemaildecoration`
Mobile Net Protocols	`mobilenetprotocols`
Mobile Push To Talk	`mobilepushtotalk`
Month	`daterangemonth`
Month of Year	`timepartmonthofyear`
Operating System Types	`operatingsystemgroup`
Paid Search	`paidsearch`
Persistent Cookie Support	`persistentcookie`
Quarter	`daterangequarter`
Quarter of Year	`timepartquarterofyear`
Survey	`surveybase`
Time Spent on Page - Bucketed	`averagepagetime`
Time Spent on Page - Granular	`pagetimeseconds`
Tracking Opt-out Reason	`optoutreason`
Weekday / Weekend	`timepartweekdayweekend`
Week	`daterangeweek`
Year	`daterangeyear`

Content-aware dimensions supported only in Analysis Workspace

Dimension name (visible in Analytics UI)	Dimension ID (used in API requests)
Activity Map XY	`clickmapxy`
Media Session ID	`videosessionid`
Nielsen Access Method	`nielsenaccmethod`
Nielsen App ID	`nielsenappid`
Nielsen Channel Asset	`nielsenchannelasset`
Nielsen Content Type	`nielsencontenttype`

Content-aware dimensions supported by Analysis Workspace

Video (the Streaming Media Collection)

Dimension name (visible in Analytics UI)	Dimension ID (used in API requests)
Content	`video`
Content Segment	`videosegment`
Content Type	`videocontenttype`
Ad Player Name	`videoadplayername`
Ad in Pod Position	`videoadinpod`
Dropped Frames	`videoqoedroppedframecountevar`
Errors	`videoqoeerrorcountevar`
Average Bitrate	`videoqoebitrateaverageevar`
Bitrate Changes	`videoqoebitratechangecountevar`
Total Buffer Duration	`videoqoebuffertimeevar`
Buffer Events	`videoqoebuffercountevar`
Time to Start	`videoqoetimetostartevar`
Ad Pod	`videoadpod`
Media Path	`videopath`
Ad	`videoad`
Content Player Name	`videoplayername`
Content Channel	`videochannel`
Chapter	`videochapter`
Content Name (variable)	`videoname`
Content Length (variable)	`videolength`
Ad Name (variable)	`videoadname`
Ad Length (variable)	`videoadlength`
Show	`videoshow`
Season	`videoseason`
Episode	`videoepisode`
Network	`videonetwork`
Show Type	`videoshowtype`
Ad Loads	`videoadload`
MVPD	`videomvpd`
Day Part	`videodaypart`
Advertiser	`videoadadvertiser`
Campaign ID	`videoadcampaign`
Genre	`videogenre`
Stream Type	`videostreamtype`
Player SDK Error IDs	`videoqoeplayersdkerrors`
External Error IDs	`videoqoeextneralerrors`
Media Feed Type	`videofeedtype`
Entry Media Path	`entryvideopath`
Exit Media Path	`exitvideopath`
Entry Genre	`entryvideogenre`
Exit Genre	`exitvideogenre`
Entry Player SDK Error IDs	`entryvideoqoeplayersdkerrors`
Exit Player SDK Error IDs	`exitvideoqoeplayersdkerrors`
Entry External Error IDs	`entryvideoqoeextneralerrors`
Exit External Error IDs	`exitvideoqoeextneralerrors`

Adobe Social is retired.

Dimension name (visible in Analytics UI)	Dimension ID (used in API requests)
Terms	`socialterm`
Social Platforms / Properties	`socialcontentprovider`
Authors	`socialauthor`
Language	`sociallanguage`
Latitude / Longitude	`sociallatlong`
Asset Tracking Codes	`socialassettrackingcode`
Owned Social Properties	`socialaccountandappids`
Owned Post IDs	`socialownedpostids`
Owned Social Definitions	`socialinteractiontype`
Owned Property IDs	`socialownedpropertyid`
Owned Property vs Application	`socialownedpropertypropertyvsapp`
Owned Property Name	`socialownedpropertyname`
Owned Definition Property vs Post	`socialowneddefinitionpropertyvspost`
Owned Definition Insight Type	`socialowneddefinitioninsighttype`
Owned Definition Insight Value	`socialowneddefinitioninsightvalue`
Owned Definition Metric	`socialowneddefinitionmetric`
Asset	`socialmediaid`

Mobile SDK

Dimension name (visible in Analytics UI)	Dimension ID (used in API requests)
First Launch Date	`mobileinstalldate`
App Id	`mobileappid`
Launch Number	`mobilelaunchnumber`
Days Since First Use	`mobiledayssincefirstuse`
Days Since Last Use	`mobiledayssincelastuse`
Hour of Day (SDK)	`mobilehourofday`
Day of Week (SDK)	`mobiledayofweek`
Operating System (SDK)	`mobileosenvironment`
Days Since Last Upgrade	`mobiledayssincelastupgrade`
Launches Since Last Upgrade	`mobilelaunchessincelastupgrade`
Device Name (SDK)	`mobiledevice`
Operating System Version (SDK)	`mobileosversion`
Beacon Major	`mobilebeaconmajor`
Beacon Minor	`mobilebeaconminor`
Beacon UUID	`mobilebeaconuuid`
Beacon Proximity	`mobilebeaconproximity`
Location (down to 10 km)	`latlon1`
Location (down to 100 m)	`latlon23`
Location (down to 1 m)	`latlon45`
Point of Interest Name	`pointofinterest`
Distance to Point of Interest Center	`pointofinterestdistance`
Location Accuracy	`mobileplaceaccuracy`
Place Category	`mobileplacecategory`
Place ID	`mobileplaceid`
Entry Beacon Major	`entrymobilebeaconmajor`
Exit Beacon Major	`exitmobilebeaconmajor`
Entry Beacon Minor	`entrymobilebeaconminor`
Exit Beacon Minor	`exitmobilebeaconminor`
Entry Beacon UUID	`entrymobilebeaconuuid`
Exit Beacon UUID	`exitmobilebeaconuuid`
Entry Beacon Proximity	`entrymobilebeaconproximity`
Exit Beacon Proximity	`exitmobilebeaconproximity`

Adobe Advertising Cloud (AMO)

Dimension name (visible in Analytics UI)	Dimension ID (used in API requests)
AMO EF ID	`amo_ef_id`
AMO ID	`amo_cid`

Activity Map

Dimension name (visible in Analytics UI)	Dimension ID (used in API requests)
Activity Map Link By Region	`clickmaplinkbyregion`
Activity Map Region	`clickmapregion`
Activity Map Link	`clickmaplink`
Activity Map Page	`clickmappage`

Nielsen Integration

For more information on how to implement this integration, see the Nielsen Extension on the Adobe Exchange.

Dimension name (visible in Analytics UI)	Dimension ID (used in API requests)
Nielsen Ad Model	`nielsenadmodel`
Nielsen Segment C	`nielsensegmentc`
Nielsen Segment B	`nielsensegmentb`
Nielsen Segment A	`nielsensegmenta`
Nielsen Content ID	`nielsencontentid`
Nielsen Asset / Program	`nielsenasset`
Nielsen VCID	`nielsenvcid`
Nielsen Opt Out	`nielsenoptout`
Nielsen Client ID + VCID	`nielsenclientidvcid`
Nielsen Client ID	`nielsenclientid`
Entry Nielsen Opt Out	`entrynielsenoptout`
Exit Nielsen Opt Out	`exitnielsenoptout`
Entry Nielsen Client ID + VCID	`entrynielsenclientidvcid`
Exit Nielsen Client ID + VCID	`exitnielsenclientidvcid`
Entry Nielsen Client ID	`entrynielsenclientid`
Exit Nielsen Client ID	`exitnielsenclientid`

Adobe Experience Manager (AEM)

Dimension name (visible in Analytics UI)	Dimension ID (used in API requests)
Asset ID	`aemassetid`
Asset Source	`aemassetsource`
Clicked Asset ID	`aemclickedassetid`
Entry Asset ID	`entryaemassetid`
Exit Asset ID	`exitaemassetid`

Adobe Campaign

Dimension name (visible in Analytics UI)	Dimension ID (used in API requests)
Adobe Campaign Executed Delivery ID	`ac_delivery_internal_name`

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