Get started with landing pages get-sarted-lp

Adobe Campaign allows you to create, design, and share landing pages.

In the context of marketing campaigns, a landing page is a standalone web page where a visitor is directed after they click a link in an delivery or on a website.

Landing pages enable you to direct your users to online forms where they can update their data, opt-in/out from receiving your communications, or subscribe to a specific service such as a newsletter.

CAUTION
Landing pages that you create in the Campaign Web user interface are different from the web forms created from the client console. You cannot display or edit web forms created in the client console in the Campaign Web user interface.
Learn more on web forms in the Campaign v8 (console) documentation.

Landing pages key capabilities are listed below:

  • Instantly create, design, and share landing pages using ready-to-use pre-filled templates matching different use cases. Learn more
  • Leverage Adobe Campaign content design capabilities to easily build responsive landing pages. Learn more
  • Set up opt-in and opt-out flows quickly and seamlessly. Learn more
  • Create subscription services to enable users to subscribe to a service. Learn more
  • Provide your recipients with the capability to unsubscribe from receiving your communications. Learn more
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