- Platform Tutorials
- Introduction to Platform
- A customer experience powered by Experience Platform
- Behind the scenes: A customer experience powered by Experience Platform
- Experience Platform overview
- Key capabilities
- Application and Intelligent Services
- Integrations with Experience Cloud applications
- Key use cases
- Basic architecture
- Using the Platform user interface
- Roles and project phases
- Getting started: Data Architects and Data Engineers
- Authenticate to Experience Platform APIs
- Import sample data to Experience Platform
- Administration
- Audit logs
- Data Collection
- Dashboards
- Data Governance
- Data Hygiene
- Data Ingestion
- Overview
- Batch ingestion overview
- Create and populate a dataset
- Map a CSV file to XDM
- Sources overview
- Ingest data from Adobe Analytics
- Ingest data from Audience Manager
- Ingest data from cloud storage
- Ingest data from CRM
- Ingest data from databases
- Streaming ingestion overview
- Stream data with HTTP API
- Stream data using Source Connectors
- Web SDK tutorials
- Mobile SDK tutorials
- Data Science Workspace
- Overview
- Architecture
- Load data in JupyterLab notebooks
- Query and discover data in JupyterLab notebooks
- Exploratory Data Analysis
- Recipes, models, and services overview
- Build a model using the recipe builder template
- Analyze model performance
- Create and publish a trained model (UI)
- Schedule automated training and scoring for a service
- Enrich Real-time Customer Profiles with machine learning insights
- Package source files into a recipe
- Import a packaged recipe (UI)
- Import a packaged recipe (API)
- Destinations
- Destinations overview
- Connecting to destinations
- Create destinations and activate data
- Activate profiles and segments to a destination
- Integrate with Google Customer Match
- Configure the Azure Blob destination
- Configure the Marketo destination
- Configure file-based cloud storage or email marketing destinations
- Configure a social destination
- Next-hit personalization with Adobe Target
- Activate data to non-Adobe applications webinar
- Identities
- Monitoring
- Profiles
- Privacy
- Introduction to Privacy Service
- Identity data in Privacy requests
- Privacy JavaScript library
- Privacy labels in Adobe Analytics
- Getting started with the Privacy Service API
- Privacy Service UI
- Privacy Service API
- Subscribe to Privacy Events
- 10 considerations for Responsible Customer Data Management
- Elevating the Marketer’s Role as a Data Steward
- Queries
- Schemas
- Overview
- Building blocks
- Plan your data model
- Convert your data model to XDM
- Create schemas
- Create schemas for B2B data
- Create classes
- Create field groups
- Create data types
- Configure relationships between schemas
- Use enumerated fields and suggested values
- Copy schemas between sandboxes
- Update schemas
- Create an ad hoc schema
- Segments
- Segment Builder Overview
- Create segments
- Create content-based segments
- Create conversion segments
- Create segments from existing segments
- Create sequential segments
- Create dynamic segments
- Create multi-entity segments
- Create segments with B2B data
- Demo of streaming segmentation
- Evaluate a segment
- Create a dataset to export data
- Segment Match connection setup
- Segment Match data governance
- Segment Match configuration flow
- Segment Match pre-share insights
- Segment Match receiving data
- Sources
- Application Services
- Intelligent Services
- Experience Cloud Integrations
- Industry Trends
Key use cases of Adobe Experience Platform
Get an overview of the four key use cases of Experience Platform—real-time customer data platform, customer journey intelligence, delivery and cross-channel experience, and customer experience application development.
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This video is part of a course Introduction to Adobe Experience Platform, available for free on Experience League!
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