Real-Time Customer Profile overview
This video explains how Adobe Experience Platform assembles and updates Real-Time Customer Profiles and how you can access and use these profiles. For more information, please visit the Real-Time Customer Profile documentation.
Architecture and features
Overview Diagram of Real-Time Customer Profile
This video walks you through an overview diagram illustrating the Real-Time Customer Profile capability of Adobe Experience Platform.
This video shows how to create merge policies in Adobe Experience Platform. Merge policies are the rules that Platform uses to determine which data will be used and prioritized when combining datasets from disparate sources, in order to create customer profiles.
Real-Time Customer Profile powers cross channel personalization at scale through each phase of the customer journey. Batch or Streaming data can be enabled for the Real-Time Customer Profile by enabling both the schema and corresponding dataset.
Create a computed attribute for the sum of purchases
Learn how to use computed attributes to sum the purchase amounts made by a user across multiple sales channels.
Ingesting and managing profile data
Bring Data into Real-Time Customer Profile
Real-Time Customer Profile powers cross channel personalization at scale through each phase of the customer journey. Batch or Streaming data can be enabled for the Real-Time Customer Profile by enabling both the schema and corresponding dataset.
Learn how to delete data from the Profile Store using the Real-Time Customer Profile API. By using the Profile API, you can remove data from the profile store without affecting the data lake or identity graph. This can be helpful when troubleshooting identity graph issues and correcting occasional errors in data ingestion that only affect a few profiles.
Update specific profile attributes using `upsert`
Learn how to update a specific attribute of a profile using the `upsert` feature of Adobe Experience Platform.
Account profiles
