Data governance overview
Learn how to take complete control over your data from the point it’s collected at data sources to when it’s syndicated to destinations outside Adobe Experience Platform. Data governance is an easily extensible framework that is deeply embedded in data usage workflows. The framework is built on three key aspects—labels, policies, and enforcement. For more information, please visit the data governance documentation.
Demo
See and end-to-end demo of data governance capability in Adobe Experience Platform.
Data governance end-to-end demo
Learn how Adobe Experience Platform's Data Governance capabilities and how it helps brands deliver personalized experiences to their customers while providing complete control over customer data.
Components of data governance
Learn about how labels, policies, and marketing actions come together to automate data governenace in Experience Platform.
Learn how to enforce data usage policies when activating an audience to a destination.
Consent
Learn about how Experience Platform honors customer consent.
Integrate IAB's Transparency and Consent Framework 2.0
See a demo of how Adobe's Real-Time Customer Data Platform helps brands honor consumers' consent as they engage on digital properties.
