Overview: implement Target for client-side web

In a client-side implementation of Adobe Target, Target delivers the experiences associated with an activity directly to the client browser. The browser decides which experience to display and displays it. With a client-side implementation, you can use a WYSIWYG editor, the Visual Experience Composer (VEC), or a non-visual interface, the Form-based Experience Composer, to create your activity and personalization experiences.

To implement Target client-side, you must use one of the following JavaScript libraries:

See Comparing the at.js library to the Web SDK to learn about the differences between the two implementation approaches.