How to deploy at.js

Information about how to deploy the Adobe Target JavaScript library, at.js, using tags in Adobe Experience Platform or without a tag manager.

You can deploy at.js using the following methods:

  • Implement Target using tags in Adobe Experience Platform: Tags in Adobe Experience Platform are the next generation of tag management capabilities from Adobe. Tags give customers a simple way to deploy and manage the analytics, marketing, and advertising tags necessary to power relevant customer experiences.
Adobe Experience Platform Launch has been rebranded as a suite of data collection technologies in Adobe Experience Platform. Several terminology changes have rolled out across the product documentation as a result. Please refer to the following document for a consolidated reference of the terminology changes.

To implement Target when using Single Page Apps (SPAs), see Single Page Application implementation.