Personalization with AEM, Adobe Target and Experience Platform
In this course, you will learn how to connect Experience Manager with Target and Experience Platform to deliver personalized experiences, ranging from A/B testing to behavioral targeting and known-user personalization.
In this course
1 hour 45 minutes
What you'll learn
- Connect Experience Manager with Target and Experience Platform to enable content export and data flows.
- Export Experience Fragments as offers and run A/B test activities in Target.
- Build behavior-based audiences in Experience Platform and activate them to Target for targeted experiences.
- Explore how to implement A/B testing, behavioral targeting, and known-user personalization on your AEM website.