Adobe Journey Optimizer Documentation cjm-documentation
What’s new ?
Get a glimpse of the newest enhancements in Journey Optimizer product and documentation! For a comprehensive list of features, improvements, and fixes, check out the detailed Release Notes. Stay up-to-date with the latest changes in our documentation by visiting the documentation updates page.
Discover new features and improvements coming with Adobe Journey Optimizer 24.3 release.
This release comes with an improved canvas user interface for journeys, and provides a more intuitive and efficient user experience. Activities are clearer and present more information on the journey canvas with fewer clicks.
With the SMS Channel, you can now enhance your communication by sending Multimedia Message Service (MMS) messages, enabling the sharing of images, GIFs, or videos with your customers. Initialy only available with Sinch, MMS is now also available with Infobip and Twilio.
Start with the basics
Quick start guides
Learn how to achieve your goals faster in Journey Optimizer with your personalized approach depending on your role.
User interface
Learn how to navigate and optimize your experience in Journey Optimizer.
Create your first journey
Design and orchestrate personalized omnichannel journeys to harmonize marketing outreach with one-to-one customer engagement.
Launch your first campaign
Create and start your first campaign in Journey Optimizer to deliver targeted, one-time content to a specific audience.
Explore the documentation
Customer's experience
Journeys - Campaigns - Landing pages - Reporting - Decision management
Configuration
administration
Channel surfaces - Configure journeys - Access control - Sandboxes management
Content management
Assets/images - Personalization - Reusable & dynamic content - Test & preview content
Profiles & audiences
Audiences - Profiles - Identities - License usage - Privacy management
Additional resources
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