Release notes release-notes

Migration tooling APIs are now available to programmatically migrate Decision management entities to Decisioning, featuring:

• Flexible migration scopes (sandbox, offer, or decision level)
• Automated dependency analysis and validation
• Rollback support for completed migrations
• Detailed migration reports with object mappings

For more information, refer to the detailed documentation.

Availability date: February 3, 2026

Gain deeper insight into the health and performance of your custom action endpoints with a new monitoring dashboard and enriched journey step event data. Track successful calls, errors, throughput, response times, and queue wait times to quickly understand when, where, and why anomalies occur.

Previously released in Limited Availability, this capability is now available to all environments (General Availability).

For more information, refer to the detailed documentation.

Availability date: February 3, 2026

You can now personalize and optimize the content of your SMS messages with Decisioning. Use Priority Scores, Formulas, or AI Models to display the best content to your customers.

For more information, refer to the detailed documentation.

Availability date: February 2, 2026

You can now personalize and optimize the content of your Push notifications with Decisioning. Use Priority Scores, Formulas, or AI Models to display the best content to your customers.

Experience Decisioning with push notifications requires a specific version of the Mobile SDK. Before implementing this feature, check the release notes to identify the required version and ensure you have upgraded accordingly. You can also view all available SDK versions for your platform in this section.

For more information, refer to the detailed documentation.

Availability date: January 30, 2026

Previously limited to Campaigns, Direct Mail channel is now available on the journey canvas, enabling you to incorporate Direct Mail into your journeys. Direct Mail can now be used in both batch and 1:1 journey scenarios, with support for file extraction configuration and time-based frequency settings.

Previously released in Limited Availability, this capability is now available to all environments (General Availability).

For more information, refer to the detailed documentation.

Availability date: January 29, 2026

Quiet hours let you define time-based exclusions for Email, SMS, Push, and WhatsApp channels. They ensure that no messages are sent during specific periods of time, helping you respect customer preferences and compliance requirements. You can apply quiet hours through rule sets, which can be assigned to individual actions in campaigns or journeys for precise control.

Previously released in Limited Availability, this feature is now available to all environments. With this General Availability release, the feature now includes the ability for customer to queue a campaign action until the completion of Quiet Hours, and the ability to preview the activated Quiet Hours rule.

For more information, refer to the detailed documentation.

Availability date: January 29, 2026

A new Message Export capability is now available for email and SMS channels. This feature allows you to automatically export sent message content to a dedicated Experience Platform dataset, enabling you to:

• Meet regulatory compliance requirements (such as HIPAA)
• Archive messages for legal claims and customer care inquiries
• Retain copies of personalized content sent to individuals

Records are retained in the AJO Message Export Dataset for 7 calendar days from ingestion. During this retention period, you can export them to your own storage via Experience Platform destinations. The feature is enabled at the channel configuration level, giving you granular control over which messages are exported.

This capability is only available for the email and SMS channel, for organizations that have purchased the Message Export add-on offering. For more information, contact your Adobe representative.

For more information, refer to the detailed documentation.

Availability date: January 28, 2026

Direct mail channel is now available in orchestrated campaigns. The Direct mail activity facilitates direct mail sending within your Orchestrated campaign, for both one-time and recurring messages. It serves to automate the process of generating the extraction file required by direct mail providers. You can combine channel activities into the Orchestrated campaign canvas to create cross-channel campaigns that can trigger actions based on customer behavior and data.

For more information, refer to the detailed documentation.

Availability date: January 28, 2026

Journey Agent now offers creation capabilities, enabling Journey Optimizer users to build and configure marketing journeys through a natural language interface. With these new skills, practitioners can quickly create journeys by simply describing their requirements in conversational prompts. This innovation streamlines the journey creation process, allowing marketers to concentrate on strategy rather than technical configuration.

For more information, refer to the detailed documentation.

Availability date: January 12, 2026

A new Journey Optimizer API is now available, enabling you to programmatically retrieve and inspect campaign-related data such as details, versions, and configurations.

For more information, refer to the detailed documentation.

Availability date: November 24, 2025

You can now quickly apply pre-approved themes to ensure brand consistency across all emails, speed up your campaign creation process, and independently produce high-quality emails while reducing dependency on design teams.

Previously released in beta version, this capability is now available for a set of organizations (Limited Availability). To gain access, contact your Adobe representative.

For more information, refer to the detailed documentation.

Availability date: November 5, 2025