
- Topics:
- Admin Workspace
CREATED FOR:
- Beginner
- Intermediate
- Admin
- User
Welcome to the next generation of the world’s leading digital commerce platform. Adobe Commerce provides online merchants with unparalleled flexibility and control over the look, content, and functionality of their online stores. The Admin features powerful marketing, search engine optimization, and product management tools that give you the power to create sites that are tailored to your unique business needs.
The information in the Admin User Guides is designed to accommodate business users working in Adobe Commerce Admin or the Magento Open Source code base. There are notations for features and functions that are exclusive to Adobe Commerce, or to an extended feature set.
Adobe Commerce
Adobe Commerce is an agile B2B and B2C commerce platform which enables merchants and brands to accelerate revenue through customer-centric digital commerce experiences across online and physical spaces. It is the leading choice for mid-size and enterprise organizations as it offers the most flexible deployment models from on-prem to managed cloud with guaranteed SLAs. Adobe Commerce enables API-first integrations and fully customizable extensions, and the richest set of enterprise-grade commerce experience capabilities from marketing to merchandising and fulfillment. Adobe Commerce is built on an open-source code base to deliver flexibility and extensibility like no other commerce platform.
For a list of the advanced capabilities included with Adobe Commerce, see Commerce features in the Release Information.
Magento Open Source code base
Magento Open Source is the code base that Adobe officially contributes to and ensures compatibility for transition to Adobe Commerce. This code base is part of Adobe’s initiative to empower individual developers and foster small businesses who aspire to grow fast.
Admin User Guides
The "why, where, and how" questions that most merchants have when first learning to the Admin, as well as resources and reference information. This guide is a springboard to more advanced topics.
This feature set is designed to meet the needs of sellers (merchants) whose customers are primarily companies—possibly with complex organizational structures and multiple staff members with various roles and levels of buying permission.
One of the most important areas in creating and managing your store is the product catalog and categories. The Admin provides many tools for the initial setup of your store and product catalog.
The Inventory Management features enable merchants with a single store to multiple warehouses, stores, pickup locations, drop shippers, and more. Use these features to maintain quantities for sales and handle shipments to complete orders.
Create targeted promotions and opportunities for customer engagement that turn shoppers into buyers. Manage customer relationships by supporting post-purchase activities and offering special discounts to returning customers. Learn best practices and techniques that support your SEO initiatives.
Your content defines the pages and elements that customers see when they access your store. Define basic elements for your pages, such as text and images, as well as more advanced elements that provide interactive and dynamic content to enhance the shopping experience.
Page Builder makes it easy to create content-rich pages with custom layouts. These features are designed to improve quality, and reduce the time and expense of producing custom pages.
As you continue to maintain and expand your store, manage customer accounts and customer groups in the Admin.
Stores and Purchase Experience
The cart is positioned at the end of the path to purchase, at the intersection of buy and abandon. Set up the point of purchase and the supporting functions that turn shopping cart items into completed orders.
The Admin provides multiple tools for managing your system and optimizing its performance. This guide includes information about Admin user account administration, with the associated roles and permissions.
A quick and handy reference that provides field descriptions for every configuration setting in the Admin.