Adobe Mix Modeler guide

Last update: February 7, 2025

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  • Admin

This technical documentation guide provides self help assistance for Adobe Mix Modeler. Mix Modeler is an Adobe Experience Cloud application that measures campaigns and optimizes planning holistically across all channels: paid, earned, and owned. Mix Modeler is built on top of Adobe Experience Platform and powered by Adobe Sensei.

Start with the basics

Quick start
Get an overview of and insight into the workflow of Mix Modeler.

Ingest data
Learn how to ingest event and aggregate or summary data into Mix Modeler.

Harmonize data
Learn how to assimilate aggregate and event data into a consistent data view..

Model & Plan
Train and score your models and use the insights for your marketing plans.

Explore the documentation


Ingest data
Overview - Schemas - Datasets
Harmonize data
Overview - Fields - Dataset rules - Marketing touchpoints - Conversions - Usage report
Models
Overview - Build models - Model insights - Use scoring data

Plans
Plans - Build plans - Compare plans - Plan insights
Overview
Schemas - Harmonized data - Plans
Tutorials
Overview - Use cases - User workflow - User interface tour

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