CX Enterprise integrations
This page describes several ways to begin integrating CX Enterprise applications. For more information, browse our library of integration video tutorials on Experience League.
Enable your CX Enterprise applications for Platform services
Describes how to:
- Provision your company in CX Enterprise.
- Enable you to become an administrator.
- Implement the CX Enterprise ID Service.
- Modernize your Analytics and Target implementations via Platform Data Collection.
- Start using CX Enterprise services like Customer Attributes and Audience Library.
Solutions or services:
CX Enterprise ID Service
The ID service provides a universal, persistent ID that identifies your visitors across all the applications in CX Enterprise. It can replace ID generation code for services such as Analytics, Audience Manager, Adobe Target, video heartbeat, and other CX Enterprise applications and products.
Applicable applications or services
Audiences
Help: Audiences
Create and manage Audiences in CX Enterprise Audience Library. Audiences can be created or derived from various sources, such as:
- New ones created in CX Enterprise.
- From Analytics segments published to CX Enterprise.
- From Audience Manager.
Applicable solutions or services
- Activities in Adobe Target
- Segmentation in Audience Manager
- Advertising Cloud (login required)
Customer Attributes
Help: Customer Attributes
If you capture enterprise customer data in a customer relationship management (CRM) database, you can upload the data into a customer attribute data source in CX Enterprise. Once uploaded, use the data in Adobe Analytics and Adobe Target.
Applicable solutions or services
- Adobe Analytics: Customer Attributes Report
- Adobe Target: Configure Adobe Target’s subscription to use Customer Attributes
CX Enterprise Assets
Help: Share CX Enterprise Folders with Creative Cloud
Share folders and assets between CX Enterprise and Creative Cloud. Collaborate, annotate shared assets, and use them in CX Enterprise applications like Adobe Target.
Applicable applications or services
- Adobe CX Enterprise
- Adobe Creative Cloud
- Adobe Target
Analytics - AEM Assets reporting in Analytics
Help: AEM Assets reporting in Analytics
Enables Analytics to collect impressions and clicks on Assets served up from AEM Asset Insights.
Applicable applications or services
- Analytics
- Experience Manager
Audience Manager integrations
Work with data from CX Enterprise applications or other external systems in Audience Manager.
Applicable applications or services
Adobe Target
Help: Integrating Adobe Target with CX Enterprise
Integrate Adobe Target with Adobe Analytics and other CX Enterprise applications to enable the use of the same data, Audiences, attributes, and metrics in both applications.
Applicable applications or services
- Customer Attributes: Configure Adobe Target’s subscription to Customer Attributes
- CX Enterprise Audiences: CX Enterprise Audience Library
- Analytics: Adobe Analytics as the Reporting Source for Adobe Target
- Audience Manager: Adobe Target Data Integration with Adobe Audience Manager
- Campaign: Integrating Adobe Target with Campaign
Experience Manager integrations
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Video tutorials: Experience Manager integrations
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Product documentation: Experience Manager documentation
Experience Manager - Assets
Help: Configuring AEM Assets integration with CX Enterprise and Creative Cloud
Synchronize your assets within Adobe Experience Manager (AEM) Assets with Adobe Creative Cloud, and vice versa. You can also synchronize your assets with CX Enterprise and vice versa. You can set up this synchronization through CX Enterprise.
Applicable applications or services
- AEM
- Creative Cloud
- CX Enterprise
Adobe Advertising
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Help (login required): Integration with Adobe CX Enterprise Solutions and Services
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Adobe Advertising documentation on Experience League
Applicable applications or services
Analytics: can send site engagement and conversion data daily to Adobe Advertising, where the data is available for ad optimization and reporting. Also, Advertising can send search engine and social network traffic data daily to Analytics, where the data is available for reports in the Reports & Analytics, Report Builder, and Ad Hoc Analysis capabilities.
Tags: You can use Experience Platform tags to create Advertising pixel-based conversion tracking tags, and third-party tracking tags, for your search, social, and display ad landing pages. (You can also can create Advertising tags directly within Advertising.)
CX Enterprise Audiences: (Advertisers with display management) You can use any of your Adobe CX Enterprise Audiences as targets for your display ads. You can automatically use audiences that you’ve created in CX Enterprise and audiences from Analytics that you’ve published to CX Enterprise. You can also use Audiences from Audience Manager when the Adobe Advertising account is configured to allow it.
Contact your account manager for more information about access to Adobe CX Enterprise and Profiles and Audiences, and about the initial setup between Adobe Advertising and Adobe CX Enterprise Audiences. Note: If you also use Adobe Target, any of the audiences you’ve published to Adobe CX Enterprise are also available for activities in Adobe Target.
CX Enterprise Assets: (Advertisers with display management) You can use any of your Adobe CX Enterprise assets as the creatives for your display ads, using the New Display Beta view. You must be logged in to Adobe Advertising through Adobe CX Enterprise to access your Adobe CX Enterprise assets. Contact your account manager for information about access to Adobe CX Enterprise.
CX Enterprise Notifications: From the notifications link at the top of each page, you can view all alerts generated from your search beta alerts templates. You can also get CX Enterprise system updates, posts, mentions, and assets shared. You must be logged in to Adobe Advertising through Adobe CX Enterprise to access your notifications. Contact your account manager for information about access to Adobe CX Enterprise.