Use Response Tokens and at.js Custom Events with Adobe Target
Response Tokens and at.js
Custom Events allow you to share profile information from Target to third-party systems. Any object in the Target visitor profile, including custom profile attributes, geographic information, activity details, and built-in profiles can be added to the Target response where you can use custom JavaScript to integrate with a third-party.
How to use Response Tokens and at.js Custom Events
- Determine which data you need from Target
- Turn on the Response Tokens for the data that you need by flipping the toggle on the Setup->Response Tokens screen
- Determine which event listener you need to use
- Write the JavaScript necessary to listen for the Adobe Target event, read the response tokens, and do what you need for your integration
- Deploy your event listener JavaScript using a custom code action in Launch after the “Load Target” action or add it to the Library Footer section of at.js on the Setup->Implementation screen and save a new at.js file
- QA and publish your integration
Additional Resources