在此页面上：探索实用的Adobe Journey Optimizer用例和端到端场景库，以帮助您设计历程、模型数据和构建激活逻辑。
本节汇集了实用用例的集合，可帮助您充分利用Adobe Journey Optimizer。 无论您是寻找战术模式（如抑制逻辑、个性化技术或历程退出策略），还是寻找涵盖营销和技术工作流的完整端到端场景，您都可以找到以下相关示例的链接。
在设计历程、建模数据或构建激活逻辑时，使用此库作为参考点。 每个示例都包含可针对特定需求定制的建议。
使用体验事件
了解常见的模式和可扩展的方法，以帮助您充分利用Adobe Journey Optimizer中的体验事件。 这些用例旨在帮助您解决频繁出现的挑战，例如管理选择退出、控制消息频率、根据用户行为个性化内容以及对实时信号做出反应。
查询历程数据集
要构建用例，您需要查询Adobe Journey Optimizer数据集，例如用于摄取跟踪体验事件的系统数据集、用于在历程中摄取步骤事件的数据集、用于将优惠建议摄取到用户的数据集等等。
另请参阅几个用于查询历程步骤事件🔗的常用示例。
商业用例
技术用例
视频教程
浏览视频教程，了解使用Adobe Journey Optimizer构建最常见用例的关键步骤。
重新参与
了解Adobe如何基于数据架构师和数据工程师教程以及Experience Platform Web SDK教程中记录的基础实施，调整智能重新参与用例以用于Luma演示站点。
实时优惠个性化
通过在Adobe Journey Optimizer中使用与天气相关的数据来提供选件，企业可以根据实时的真实环境条件来个性化客户体验。
跟踪和报告通过决策提供的优惠
为通过Adobe Journey Optimizer交付的选件启用报表和性能分析：当根据上下文信号个性化并交付选件时，必须跟踪展示次数和用户交互以评估其有效性。
使用排名公式个性化优惠
了解如何通过利用Adobe Journey Optimizer中的用户属性（如邮政编码和年收入）来提供个性化的财务优惠。 通过使用排名公式，可以根据特定于位置的促销活动以及基于收入的资格，对优惠进行智能评分和优先排序。
另请参阅在 Adobe Journey Optimizer中将编排扩展到全渠道参与的视频教程：在六个课程中，您将学习如何提升业务通信，从简单的出站消息传送提升到复杂的全渠道体验。 通过实际示例，您可以深入了解如何创建将主动外联与响应式参与无缝结合的客户历程。
博客帖子
浏览以下博客帖子，查找构建历程时的更多指导和最佳实践：
This section contains structured knowledge intended to support interpretation, retrieval, and question answering related to this topic.
For complete understanding, this information should be combined with the documentation on this page. Neither source is intended to stand alone; the page describes the feature, while this section provides additional context that helps disambiguate terminology, intent, applicability, and constraints.
- TL;DR: This page is a curated library of practical journey use cases — covering experience events, dataset queries, business scenarios, technical patterns, video tutorials, and community blog posts — to help practitioners get the most out of Adobe Journey Optimizer.
Intents:
- Find practical use case examples covering business scenarios such as multi-channel messaging, subscriber campaigns, and weekday-only email delivery
- Locate technical use case patterns for custom actions, throughput limiting, and removing profiles from a live journey
- Access video tutorials for common journey patterns including customer onboarding, cart abandonment, and re-engagement
- Query Adobe Journey Optimizer datasets (step events, tracking events, offer propositions) to build custom analytics and reporting
- Use Experience Event lookup patterns to manage opt-outs, frequency, and real-time personalization
Glossary:
- Experience Event: A time-stamped record of a customer interaction (e.g., purchase, click, page view) stored in Adobe Experience Platform and used to trigger or personalise journeys (product-specific)
- Step event: An automatically generated dataset record that captures every step a profile takes in a journey, used for custom reporting and debugging (product-specific)
- Custom action: A journey activity that calls an external API to send data to or receive data from a third-party system (product-specific)
Guardrails:
- Each use case example includes recommendations that should be tailored to specific needs; they are starting points, not prescriptive configurations
- Dataset queries require access to Adobe Experience Platform Query Service
- Video tutorials reference external learning resources on Experience League
Terminology:
- Canonical name: Use cases — Acronym: none — variants: journey use cases, practical examples, recipes
- Synonyms: “business use case” = “marketing use case”; “technical use case” = “developer use case”
FAQ:
- Q: Where do I start if I am new to journey entry and exit criteria? — Begin with the comprehensive guide to journey entry and exit criteria, which includes real-world use cases, best practices, and step-by-step configuration guidance.
- Q: How do I query journey step events for custom reporting? — Use the Adobe Experience Platform Query Service to query the journey step events dataset; example queries are available in the linked datasets query examples page.
- Q: Where can I find a use case for sending emails only on weekdays? — See the weekday email use case page, also available as a community blog post.
- Q: How can I remove profiles from a live journey? — Use the profile attribute exit criteria feature on a paused journey, as described in the technical use case for removing profiles from a live journey.