Get started with Journey Designer

In this module, learners are introduced to the core concepts of Journey Designer in Adobe Journey Optimizer. This module covers the interface, key features, and the process of building and publishing a journey.
/content/exlm/global/en/courses/ajo-design-and-manage-journeys-and-action-campaigns/module-2/key-takeaways
/content/exlm/global/en/courses/ajo-design-and-manage-journeys-and-action-campaigns/module-2/quiz
45 minutes
/content/exlm/global/en/courses/ajo-design-and-manage-journeys-and-action-campaigns/module-2/step-1
Explore the journey designer overview
/content/exlm/global/en/courses/ajo-design-and-manage-journeys-and-action-campaigns/module-2/step-2
Introduction to building a journey
/content/exlm/global/en/courses/ajo-design-and-manage-journeys-and-action-campaigns/module-2/step-3
Publish a journey and understand journey statuses
/content/exlm/global/en/courses/ajo-design-and-manage-journeys-and-action-campaigns/module-2/step-4
Explore transactional journeys in Journey Optimizer
/content/exlm/global/en/courses/ajo-design-and-manage-journeys-and-action-campaigns/module-2/step-5
Use business events in Journey Optimizer
/content/exlm/global/en/courses/ajo-design-and-manage-journeys-and-action-campaigns/module-2/step-6
Use read audience in Journey Optimizer
/content/exlm/global/en/courses/ajo-design-and-manage-journeys-and-action-campaigns/module-2/step-7
Use audience qualification in Journey Optimizer
/content/exlm/global/en/courses/ajo-design-and-manage-journeys-and-action-campaigns/module-2/step-8
Implement a customer onboarding journey
/content/exlm/global/en/courses/ajo-design-and-manage-journeys-and-action-campaigns/module-2/step-9
Validate the journey logic with Journey Dry Run