Validate the journey logic with Journey Dry run

In this step, you will explore the Journey Dry run feature in Journey Optimizer. This feature allows you to test journey logic without sending real communications. You will learn how to activate a journey in dry run mode, configure options like disabling wait times and external data sources, and interpret profile flow metrics. This will help you validate audience segmentation and conditional logic, identify and fix issues, and access and export dry run reports for further analysis before launching the journey live.

With a solid understanding of the Journey Dry Run feature, you are now equipped to ensure your journeys are error-free before going live. This concludes the module on implementing and validating customer journeys in Journey Optimizer.