November '24 release
Improvements
This release comes with the improvement below.
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IP address allow list
When adding a federated database in the Adobe Experience Platform user interface, you can now directly view the IP addresses associated with your Federated Audience Composition instances. This enables you to easily copy and authorize these IPs to connect to your database for improved security and flexibility. Learn more
October '24 release
AVAILABILITYCompatibility
With this new release, Federated Audience Composition is now compatible with the systems listed below.
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Databricks support
You can now establish connections to Databricks databases through Federated Audience Composition. Learn more
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Support for secure access to Snowflake through AWS PrivateLink
Secure access to your external Snowflake data warehouse through private link is now supported. Note that your Snowflake account must be hosted on Amazon Web Services (AWS) and located in the same region as your Federated Audience Composition environment. Please contact your Adobe representative for assistance in setting up secure access to your Snowflake account. Learn more
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Amazon Redshift Serverless support
With this new release, Federated Audience Composition supports Amazon Redshift Serverless.
Improvements
This release comes with the improvements listed below.
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Refresh existing schemas
When a column is created, modified or deleted in a federated database, you can now detect and apply the changes by clicking on the Refresh schema button in the corresponding schema. Learn more
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Associate a data model with a new composition
When creating a composition, you can now select the data model to associate to it. With this new option, the configuration of your activities is easier as only tables of the associated data model are available. Learn more
July '24 release - Federated Audience Composition (LA)
Federated Audience Composition equips businesses with flexible and expanded access to enterprise data warehouses to compose audiences using critical enterprise datasets and power brand-initiated and in-the-moment experiences. With this new approach, as an Adobe Real-Time Customer Data Platform and/or Adobe Journey Optimizer user, you can federate audience data directly from your existing data warehouse to enrich Adobe Experience Platform audiences in one system.
Federated Audience Composition addresses growing market demands for enterprises who need the flexibility to compose audiences with warehouse datasets. This allows businesses to reduce data movement while making critical audience data available to marketing teams to meet use case requirements and power personalized experiences.
Learn more about Federated Audience Composition capabilities in this page and in the Frequently Asked Questions.
Detailed information on the prerequisites to access Federated Audience Compositions and the current guardrails, refer to the this page.
