Documentation Campaign Campaign Standard Documentation

Adobe Campaign Standard Documentation

Last update: January 8, 2025

What’s New

Get a glimpse of the newest enhancements in Adobe Campaign Standard product and documentation! For a comprehensive list of features, improvements, and fixes, check out the detailed Release Notes.

We are excited to announce that Adobe Campaign Standard users are now eligible to transition to Adobe Campaign Managed Cloud Services v8.

Discover improvements and fixes coming with Campaign Standard 25.1 release.

Learn how to share data between Campaign and Real-time Customer Data Platform (RTCDP).

Start with the basics

User interface
Learn how to navigate and optimize your experience in Journey Optimizer.

Email Designer
Learn how to use the Email Designer to create responsive and personalized emails.

Communications channels
Learn how to send messages across various channels such as email, SMS, push notifications among others.

Build your first workflow
Learn the main principles and best practices for building workflows.

Explore the documentation

Customer's experience Monitoring messages - Transactional messaging - Landing pages - Reporting - Privacy	Configuration administration Configure channels - Campaign Standard settings - Access management - Monitoring guidelines - Integrate Campaign with other solutions	Communication channels Email - SMS - In-app - Push notifications - Direct mail - Web
Content management Build personalized content - Send proofs - Preview deliveries - Use templates	Profiles & audiences Audiences - Profiles - Subscriptions - Opt-in & opt-out	Data management Campaign Standard data model - Adding or extending a resource - Data import and export - Manage encrypted data