Release date: March 30, 2022
New features in Adobe Experience Platform:
Updates to existing features in Adobe Experience Platform:
Experience Platform allows you to audit user activity for various services and capabilities. The audit logs provide information about who did what and when.
|Audit logs for Dataset, Schema, Class, Field group, Data type, Sandbox, Destination, Segment, Merge policy, Computed attribute, Product profile and Account (Adobe)||These are the resources which are recorded by audit logs. If the feature is enabled, the audit logs will be automatically collected as activity occurs. You do not need to manually enable log collection.|
|Export audit logs||The audit logs can be downloaded as a
For more information on audit logs in Platform, refer to the audit logs overview.
The Related accounts feature is available for customers of the Real-Time CDP B2B Edition only.
B2B enterprises often have their customer information stored in multiple systems, each including only partial or even conflicting data for the same real-world business entity. This creates a massive challenge of arriving at an accurate view of their customers, therefore reducing the efficiency and effectiveness of their B2B marketing and sales efforts. With the release of related accounts, Real-Time CDP B2B now shows you a list of accounts that are similar to the account you are browsing. You can include the related accounts in your segment definitions to broaden your reach or apply wider criteria in your segments.
Read more about the feature in the following documentation pages:
To learn more about Real-Time CDP B2B Edition, see the overview.
Experience Platform allows you to subscribe to event-based alerts for various Platform activities. You can subscribe to different alert rules through the Alerts tab in the Platform user interface, and can choose to receive alert messages within the UI itself or through email notifications.
|New alert rules||Two new alert rules are now available for sources related to data ingestion. See the overview on alert rules for the updated list of alert types.|
For more information on alerts in Platform, refer to the alerts overview.
Adobe Experience Platform provides multiple dashboards through which you can view important information about your organization’s data, as captured during daily snapshots.
The Profiles dashboard displays a snapshot of the attribute (record) data that your organization has within the Profile Store in Experience Platform.
|Unsegmented Profiles widget||The widget provides the total number of all profiles not attached to any segment. The number generated is accurate as of the last snapshot and represents the opportunity for profile activation across your organization. See the profiles standard widgets documentation for more information.|
|Unsegmented Profiles Trend widget||This widget provides a line graph illustration for the number of profiles that are not attached to any segment over a given period of time. The trend can be visualized over 30 days, 90 days, and 12 month periods. See the profiles standard widgets documentation for more information.|
|Unsegmented Profiles by Identity widget||This widget categorizes the total number of unsegmented profiles by their unique identifier. The data is visualized in a bar chart. See the profiles standard widgets documentation for more information.|
|Single identity profiles widget||This widget provides a count of your organization’s profiles that only have one type of ID type that creates their identity, either an email or ECID. See the profiles standard widgets documentation for more information.|
For more information on Profiles dashboards, refer to the Profiles dashboards overview.
The Destinations dashboard displays a snapshot of the destinations that your organization has enabled within Experience Platform.
|Destinations count widget||The widget provides the total number of available endpoints where an audience can be activated and delivered within the system. This number includes both active and inactive destinations. See the destinations standard widget documentation for more information.|
For more information on Destinations dashboards in Platform, refer to the Destinations dashboards overview.
Platform provides a suite of technologies that allow you to collect client-side customer experience data and send it to the Adobe Experience Platform Edge Network where it can be enriched, transformed, and distributed to Adobe or non-Adobe destinations.
|Global datastream settings||You can now configure several new global settings when configuring a datastream: geo location, first-party ID cookie, and third-party ID sync. See the section on configuring a datastream in the Datastreams UI guide for more information.|
|Edge Network Server API||The Server API allows customers to interact with the Experience Platform Edge Network using a new, authenticated endpoint, to power a variety of data collection, personalization, advertising and marketing use cases.|
For more information on data collection in Platform, please see the data collection overview.
Query Service allows you to use standard SQL to query data in Adobe Experience Platform Data Lake. You can join any datasets from the Data Lake and capture the query results as a new dataset for use in reporting, Data Science Workspace, or for ingestion into Real-Time Customer Profile.
||The new feature command is used to confirm whether or not a table currently exists in the system. The command returns a boolean value:
For more information on available features, refer to the Query Service overview.
Adobe Experience Platform can ingest data from external sources while allowing you to structure, label, and enhance that data using Platform services. You can ingest data from a variety of sources such as Adobe applications, cloud-based storage, third-party software, and your CRM system.
Experience Platform provides a RESTful API and an interactive UI that lets you set up source connections for various data providers with ease. These source connections allow you to authenticate and connect to external storage systems and CRM services, set times for ingestion runs, and manage data ingestion throughout.
|New sources now available for B2B usage||You can now use all the available sources on Platform for B2B use cases. See the sources catalog for a complete list of available sources.|
|General availability of new Oracle Eloqua source||You can now use the Oracle Eloqua source to seamlessly ingest data from your Oracle Eloqua instance (account, campaign, contacts) to Platform. See the documentation on creating an Oracle Eloqua source connection for more information.|
|API enhancements for Data Landing Zone||The Data Landing Zone source now supports auto-detection of file properties when using the Flow Service API. See the documentation on creating a Data Landing Zone source connection for more information.|
To learn more about sources, see the sources overview.