After you configure the Adobe Experience Platform Web SDK tag extension, configure your action types.
This page describes the available action types.
Sends an event to Adobe Experience Platform so that Adobe Experience Platform can collect the data you send and act on that information. Select an instance (if you have more than one). Any data that you want to send can be sent in the XDM Data field. Use a JSON object that conforms to the structure of your XDM schema. This object can either be created on your page or through a Custom Code Data Element.
There are a few other fields in the Send Event action type that could also be useful depending on your implementation. Please note that these fields are all optional.
After you have received consent from your user, this consent must be communicated to the Adobe Experience Platform Web SDK by using the “Set Consent” action type. Currently, two types of standards are supported: “Adobe” and “IAB TCF.” See Supporting Customer Consent Preferences. When using Adobe version 2.0, only a data element value is supported. You will need to create a data element that resolves to the consent object.
In this action, you are also provided with an optional field to include an Identity Map so that identities can be synced once consent is received. Syncing is useful when the consent is configured as “Pending” or “Out” because the consent call is likely the first call to fire.
If you would like to reset your event merge ID on your page, you can do so with this action. To reset your ID, select the Merge ID you want to reset and fire the action as needed.
After you set your actions, configure your data element types.