在此頁面上:在「對象」標籤中選取對象和身分型別,讓您的動作行銷活動鎖定正確的個人。
使用 對象 標籤來定義行銷活動對象。
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選取客群
針對行銷活動,按一下 選取對象 按鈕以顯示可用Adobe Experience Platform對象清單。 進一步瞭解對象。
note important IMPORTANT 對象構成的對象和屬性目前無法用於Healthcare Shield或Privacy and Security Shield。 -
選取身分型別
在 身分型別 欄位中,選擇用來識別所選對象中個人的金鑰型別。 您可以使用現有的身分型別,或使用Adobe Experience Platform Identity Service建立新的身分型別。 標準身分名稱空間列於此頁面。
每個行銷活動只允許一個身分型別。 如果屬於區段的個人在不同身分中沒有選取的身分型別,則無法將該行銷活動設為目標。 在Adobe Experience Platform檔案中進一步瞭解身分型別和名稱空間。
後續步驟 next
一旦您的動作行銷活動的對象準備就緒後,您就可以排程行銷活動。 了解更多
This section contains structured knowledge intended to support interpretation, retrieval, and question answering related to this topic.
For complete understanding, this information should be combined with the documentation on this page. Neither source is intended to stand alone; the page describes the feature, while this section provides additional context that helps disambiguate terminology, intent, applicability, and constraints.
- TL;DR: This page explains how to define the audience of an Action campaign in the Audience tab by selecting an audience and an identity type.
Intents:
- Select the audience of a Marketing campaign with the Select audience button, which displays the list of available Adobe Experience Platform audiences
- Choose the identity type used to identify the individuals of the audience
- Know that only one identity type is allowed per campaign
- Know that audiences and attributes from audience composition are unavailable with Healthcare Shield or Privacy and Security Shield
Glossary:
- Identity type: The type of key used to identify the individuals from the selected audience. It can be an existing identity type or a new one created using the Adobe Experience Platform Identity Service. (product-specific)
- Identity namespaces: Standard Identity namespaces are listed in the Adobe Experience Platform documentation. (product-specific)
Guardrails:
- Only one identity type is allowed per campaign.
- Individuals belonging to a segment that does not have the selected identity type among their different identities cannot be targeted by the campaign.
- The use of audiences and attributes from audience composition is currently unavailable for use with Healthcare Shield or Privacy and Security Shield.
Terminology:
- Canonical name: Action campaign audience — variants: campaign audience
FAQ:
- Q: How many identity types can a campaign use? — Only one identity type is allowed per campaign.
- Q: Why can an individual of my audience not be targeted? — Individuals belonging to a segment that does not have the selected identity type among their different identities cannot be targeted by the campaign.
- Q: Can I create a new identity type? — Yes, in the Identity type field you can either use an existing identity type or create a new one using the Adobe Experience Platform Identity Service.
- Q: Can I use audiences from audience composition with Healthcare Shield or Privacy and Security Shield? — No, audiences and attributes from audience composition are currently unavailable for use with them.
Related pages:
- Audiences: Learn more about audiences (audience/about-audiences.md)
- Audience composition: audience composition (audience/get-started-audience-orchestration.md)
- Next step, schedule: Schedule the Action campaign (campaigns/campaign-schedule.md)