在此页面上：浏览Adobe Journey Optimizer中的协作功能，以创建历程、生成渠道内容、分析性能和历程清单卫生、跟踪历程中的配置文件以及模拟历程行为。
同事将自然语言工具引入Adobe Journey Optimizer以帮助您创建和配置历程，生成特定于渠道的内容，分析性能，通过历程跟踪用户档案以及模拟历程行为。
了解详情：
- Journey Optimizer的同事技能 — 概述Journey Optimizer中跨历程、忠诚度、内容管理和决策的同事技能。
- 同事文档 — 同事的营销活动、聊天和项目功能概述。
- 同事聊天UI指南 — 如何访问和导航同事聊天。
历程工具 journey-tools
历程创建 journey-create
通过历程创建，Journey Optimizer用户可以使用自然语言界面构建和配置营销历程。 借助历程创建，从业者可以通过在对话提示中描述其要求来快速创建历程。 该技能向用户介绍创建历程的不同选项，允许营销人员专注于策略而不是技术配置。
AVAILABILITY
要充分利用历程创建功能，您需要以下权限：
管理历程：此权限允许您直接在同事中创建新旅程。
查看历程事件、数据源和操作：此权限可确保同事能够搜索历程事件和自定义操作。
查看区段：此权限可确保同事在创建历程时能够搜索受众区段。
管理区段：此权限允许您直接在同事中创建新受众。
主要用例
历程创建可加快营销执行的优惠功能：
凭借此技能，自然语言要求将转换为结构化的历程配置。
提示最佳实践
要最大限度地提高历程创建效率，请遵循以下最佳实践：
- 具体：提供有关历程目标、目标受众和所需操作的清晰详细信息。 包括有关渠道、计时和条件的信息。
- 指定时间：明确指示操作之间的等待时间以及历程应何时开始。
- 定义条件：使用条件逻辑时，请说明每个分支路径的条件。
- 包含渠道：指定要使用的通信渠道（推送、电子邮件、移动消息）。
- 提及计划：对于计划的历程，请提供所需的开始日期和时间。
- 自定义操作：如果您在工作流中使用自定义操作，则需要指定您使用的是自定义操作以及自定义操作的确切名称。 示例：
当用户进入我的商店位置时，使用自定义操作ExternalPush发送欢迎消息。 等待2天，然后使用自定义操作ExternalEmail发送跟进消息，其中包含有关其访问情况的调查。 - 验证表达式：确保检查并验证历程技能创建的任何表达式，以确保使用正确的字段和值。
超出范围技能
目前不支持以下功能：
- 高级历程分析
- Cross-journey orchestration
- A/B测试配置
- InAudience表达式生成
- 数据集查找节点
- 波形发送设置
- 计划循环选项
- 受众的命名空间选择
- 自定义操作字段映射
- 复杂的数据转换
设置最佳实践
- 定义明确的目标：在创建历程之前，请建立明确的目标（提高维系率、促进转化、提高参与度）。
- 准备受众：确保已创建目标受众并正确分段。
- 规划消息内容：在创建历程之前定义消息传递策略。
- 考虑客户体验：设计尊重客户偏好并避免过度沟通的历程流程。
渠道内容创建 channel-content-create
AVAILABILITY
此功能仅对有限可用的所有客户可用。 请联系 Adobe 代表获取访问权限。
渠道内容创建使Journey Optimizer用户能够使用AI支持的内容生成来生成、编辑和管理历程的特定于渠道的内容。
主要用例
提示最佳实践
- 明确：提供有关内容类型、语调、目标受众和关键消息的清晰详细信息。
- 指定渠道：明确指示您正在为哪个渠道（电子邮件、推送、移动消息）创建内容。
- 定义音调：指定所需的音调（友好、正式、休闲、紧急）。
- 迭代并优化：使用重新生成操作优化内容，直到满足您的要求为止。
历程分析 journey-analyze
通过历程技能，Journey Optimizer用户可以使用自然语言界面分析和优化历程。 借助历程技能，从业者可以快速识别和解决计划和/或受众冲突，检测历程中的用户放弃点，扫描中断的配置和静默失败，并提供可操作的建议以提高历程运行状况。 它使从业者能够做出数据驱动型决策、提高客户参与度并简化历程编排。
AVAILABILITY
历程技能适用于所有有权访问同事的客户。 但是，您需要以下权限才能充分利用历程技能功能：
查看历程：此权限允许您直接在同事中查看历程见解。
管理历程：此权限允许您直接在同事中创建新旅程。
查看区段：此权限允许您直接在同事中查看受众分析。
管理区段：此权限允许您直接在同事中创建新受众。
主要用例
历程分析提供了一系列可用于优化营销工作的功能：
提示最佳实践
要最大限度地提高历程分析的有效性，请遵循以下最佳实践：
- 描述具体：使用清晰简洁的提示来获得有针对性的见解。 例如，请指定“列出上个月创建的所有历程”，而不是询问“我的历程是什么？”。
- 结合见解：集成受众的见解和数据见解功能，全面了解历程性能。
- 迭代改进：使用流失和重叠分析来迭代改进历程设计和时间计划。
设置最佳实践
- 定义明确目标：在分析历程之前，先确定明确的目标（例如提高保留率、增加转化率）。
- 定期监测：计划好定期查看历程表现，以识别趋势和异常。
- 优化分段：确保受众细分均衡，以避免疲劳以及最大限度地提高参与度。
历程执行时间线 journey-execution-timeline
历程执行时间线使Journey Optimizer用户能够使用自然语言界面获取读取受众（批量或计划导出）历程批次的端到端时间线。 技能可显示批处理所用的时间、受众导出、历程执行、投放开始和结束的时间，以及用户档案级别的P95和P99的进入、退出或执行时间。 在回答之前，技能将依据历程模型验证历程。 如果历程不是读取受众历程，则技能将停止，而不是接近结果。
主要用例
限制
- 历程执行时间线仅支持读取受众历程。 对于任何其他历程类型，技能将停止并且不会产生近似结果。
- 测量从创建导出作业到第一个用户档案条目之间的受众导出延迟。 它不包含创建导出作业后发生的处理阶段。
- 收件人端或设备端通知接收和显示时间在标准Journey Optimizer数据集中不可靠，因此技能报告该量度不可用，而不是进行估计。
- 该技能为只读，无法更改历程配置。
以下分析由历程分析技能处理：
- 历程流失分析：按节点计时、按节点P95和P99以及流失。
- 分析历程异常：卷和计数异常。
- 自定义操作错误历程：自定义操作错误和延迟。
- 历程受众重叠分析和历程计划重叠分析：受众和计划冲突。
跟踪历程配置文件 trace-journey-profile
跟踪历程配置文件是一种只读技能，可基于历程步骤事件返回已发布历程的配置文件级执行数据。 使用它可以查看用户档案如何在历程中移动、哪些用户档案有错误及其原因，或者单个用户档案从节点到节点的路径。
错误的配置文件查找和单配置文件跟踪会返回配置文件级别的数据。
限制
- 跟踪历程配置文件仅适用于已发布的历程。 它不支持从未发布的历程（仅限草稿）或B2B历程。
- 它是只读的。 它不会导出列表或编辑历程。
- 对于流失分析、卷异常或自定义操作错误趋势，请使用历程分析。
历程模拟 journey-simulation
历程模拟技能将AI驱动的快速模拟引入聊天界面，让用户通过对话验证历程的逻辑。 通过Co-worker，用户可以生成模拟测试数据、运行和管理模拟以及查看结果。
主要用例
限制
此功能当前仅支持快速模拟流程，不能完全替代Journey Optimizer手动模拟体验。 使用快速模拟快速自动健康检查历程逻辑。 若要对模拟的用户和方案进行粒度控制，请使用Journey Optimizer🔗中的手动模拟体验。
作为此快速模拟体验的一部分，用户无法：
- 为运行选择现有的已保存模拟用户。
- 在重新运行模拟之前编辑模拟用户。
- 通过聊天创建、浏览、更新或删除持久性模拟用户。
- 定位特定路径或自定义测试案例。
AI Knowledge Reference
This section contains structured knowledge intended to support interpretation, retrieval, and question answering related to this topic.
For complete understanding, this information should be combined with the documentation on this page. Neither source is intended to stand alone; the page describes the feature, while this section provides additional context that helps disambiguate terminology, intent, applicability, and constraints.
- TL;DR: This page documents five Adobe CX Enterprise Coworker skills for Adobe Journey Optimizer journeys — Journey Create, Channel Content Create, Journey Analyze, Trace Journey Profile, and Journey Simulation — plus the Compare journey versions tool, with their use cases, scope, prompting guidance, and limitations.
Intents
- Build and configure journeys from natural language prompts or uploaded images using Journey Create.
- Generate, edit, and refine channel-specific content for journeys using Channel Content Create.
- Run a Quick Simulation to exercise journey paths, then review step-by-step traversal and branch outcomes using Journey Simulation.
- Analyze journey fallout, audience overlap, schedule conflicts, custom action errors, anomalies, performance, and journey inventory hygiene using Journey Analyze.
- Trace profiles through a published journey (node and branch counts, errored profiles, single-profile traces) using Trace Journey Profile.
- Compare journey versions with Journey Version Comparison and review a structured diff of nodes, connections, and journey-level properties.
- Learn each skill’s permissions, scope, and limitations.
Glossary
- Journey Create (product-specific): CX Coworker skill that builds and configures marketing journeys through natural language prompts.
- Channel Content Create (product-specific): CX Coworker skill that generates, edits, and manages channel-specific content (email, push, SMS) for journeys using AI-powered content generation.
- Journey Analyze (product-specific): CX Coworker skill that analyzes and optimizes journeys, covering fallout analysis, audience overlap analysis, schedule overlap analysis, operational insights, custom action error analysis, anomaly detection, business performance analysis, and journey hygiene analysis.
- Trace Journey Profile (product-specific): CX Coworker skill that returns read-only, profile-level execution data for a published journey, based on journey step events.
- Journey Simulation (product-specific): CX Coworker skill that uses Quick Simulation in chat to generate simulated test data, run or manage a simulation, and review results.
- Quick Simulation: The simulation flow available in Coworker for a fast, automated sanity check of journey logic.
- Journey Fallout Analysis: identifies where and why customers drop off during a journey.
- Journey Audience Overlap Analysis: analyzes audience overlap across multiple journeys to prevent fatigue from over-targeting.
- Journey Schedule Overlap Analysis: detects timing conflicts between scheduled journeys targeting the same audience.
- Analyze Journey Anomalies: detects unexpected spikes, drops, or flatlines in a journey’s entry, exit, or send counts compared to historical baselines, confirms whether a flagged change is a genuine anomaly, and runs read-only diagnostics to identify a likely root cause.
- Business Performance Analysis: evaluates journey performance, highlights trends and bottlenecks, and recommends concrete optimizations to improve engagement and conversion.
- Journey Hygiene Analysis: identifies journeys with missing or generic names; stale draft journeys more than 30 days old that have never been published and have not been modified; stale live journeys more than 90 days old; oversized journeys with 50 or more nodes; long-existing closed journeys more than 90 days old; and similar action and event names. It provides recommendations to clean up and stabilize the journey inventory. A sample prompt is “Audit my journeys configuration.”
- Node and branch counts: Trace Journey Profile query that shows how many profiles entered a node, how many stopped there, and how they split across branches, as counts and percentages.
- Errored-profile lookup: Trace Journey Profile query that shows which profiles errored over a period such as the last 7 days, at which node, and why.
- Single-profile trace: Trace Journey Profile query that shows a profile’s node-by-node path with timestamps, the attribute value evaluated at each condition node, and the exit point and reason.
- Journey Version Comparison: Coworker tool that compares two journey versions and returns a structured diff of added, removed, modified, and moved nodes, changed connections, journey-level property changes, and roll-up counts.
Guardrails
- Journey Create requires the following permissions to be fully used: Manage Journeys, View Journey Events, Data Sources and Actions, View Segments, and Manage Segments.
- Channel Content Create is available for all customers in Limited Availability; contact your Adobe representative to gain access.
- Journey Analyze is available for all customers who have access to Coworker; full use requires the View Journeys, Manage Journeys, View Segments, and Manage Segments permissions.
- Trace Journey Profile is read-only and works on published journeys only. It does not support journeys that were never published (draft-only), B2B journeys, list export, or journey edits, and it does not cover fallout analysis, volume anomalies, custom action error trends, or Read Audience batch timelines; use Journey Analyze for fallout, anomalies, and custom action errors.
- Journey Simulation currently supports only the Quick Simulation flow and does not fully replace the manual simulation experience. Users cannot use chat to choose an existing saved simulated user or edit one before rerunning, create, browse, update, or delete persistent simulated users, or target a specific path or custom test case.
Terminology
- Synonyms: “Journey Analyze” = “Journey Skills” — the page introduces the Journey Analyze section using the term “Journey Skills” to refer to the same capability.
- Do not confuse: “Journey Create” (builds new journeys) is not the same skill as “Journey Analyze” (analyzes and optimizes existing journeys), “Trace Journey Profile” (traces profiles through a published journey), or “Channel Content Create” (generates channel content for journeys) — each is a distinct Coworker skill on this page.
- Do not confuse: “Trace Journey Profile” is its own skill, not a use case of “Journey Analyze”. Fallout analysis, anomalies, and custom action errors belong to Journey Analyze.
- Do not confuse: Quick Simulation is a fast, automated sanity check; it does not replace the manual simulation experience for granular control over simulated users and scenarios.
FAQ
- What permissions do I need to fully use Journey Create? Manage Journeys, View Journey Events, Data Sources and Actions, View Segments, and Manage Segments.
- Is Channel Content Create generally available? It is available for all customers in Limited Availability; contact your Adobe representative to gain access.
- What does Journey Analyze detect? Journey fallout, audience overlap, schedule conflicts, custom action errors, anomalies in a journey’s entry, exit, or send counts, business performance trends and optimization opportunities, and journey inventory hygiene issues such as missing or generic names, stale or oversized journeys, and similar action and event names.
- What does Trace Journey Profile do? It is a read-only skill that answers three types of queries on a published journey: node and branch counts (how many profiles entered a node, how many stopped there, and how they split across branches), errored-profile lookup (which profiles errored, at which node, and why), and single-profile trace (a profile’s node-by-node path with timestamps, the attribute value evaluated at each condition node, and the exit point and reason).
- What does Journey Version Comparison show? A structured diff between two journey versions, including node changes with field-level details, changed connections, journey-level property changes, and roll-up counts.
- Does Quick Simulation replace manual simulation? No. It provides a fast, automated sanity check; use the manual simulation experience for granular control over simulated users and scenarios.
- Does Journey Create support cross-journey orchestration? No. Journey Create does not support cross-journey orchestration.
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