Marketo Mobile Engagement - Tokens, Send Sample, and Preview

Easily personalize push notifications with tokens.

You can also preview or send out a sample push notification before you deploy it to customers.

Smart Campaigns in Moments

Smart Campaigns in Moments

Stats on Emails sent through Smart Campaigns are now available in Moments. Other features in this upgrade include:

  • Swipe-to-Done. Have too many cards in your stream? You can now swipe them away!
  • Send a sample straight from the preview screen
  • Smart List details added to Email Program cards
  • Added support for the Aborted status for Email Programs

RTP - Content Analytics and Recommendations

Content Analytics and Recommendations

RTP Content Analytics shows you the performance of your web content assets from regular web visits and also visits generated from RTP’s content recommendation engine.

  • See which content is performing best and brings in the most leads
  • Boost your content consumption by enabling content in RTP’s predictive content engine to automatically recommend the best content to the right visitors
  • Drill down on each content asset to see more in-depth metrics, graphs, and performance

RTP’s Assets page is now split into Content Analytics and Content Recommendations.

  • Content Analytics: Shows the views and direct leads of all discovered and defined web content, helping you analyze your best performing content

  • Content Recommendations: Shows impressions and clicks from RTP’s recommended content and associated lead attribution. You can also edit and enable content recommendations from this page for the bar and rich media recommendations.

  • All direct lead data in these two pages has been retrospectively updated since the start of the year (Jan 1, 2015).

RTP - Clone an RTP Campaign

RTP - Clone an RTP Campaign

Cloning an RTP campaign makes it quicker and more efficient to create more personalized web campaigns. Use the clone feature in RTP’s campaign page to copy the campaign settings and change the content for split testing optimization, or clone a campaign with the same content and target it towards a different segment. Create campaigns in seconds!

Rich Text Editor Improvements

We are making several improvements to the rich text editor. After we released the updated editor in July, we received great feedback and were able to work these changes into this upgrade. There’s much more to come over the next several months. Here’s a list of what’s new in Q4:

  • VML is now supported within your HTML code:
<v:background xmlns:v="urn:schemas-microsoft-com:vml" fill="t">
<v:fill type="tile" src="<a href="https://i.imgur.com/YJOX1PC.png" rel="nofollow">https://i.imgur.com/YJOX1PC.png</a>" color="#7bceeb"/>
</v:background>
  • Anything can now be inserted in a valid HTML comment (certain syntaxes like seen below were previously stripped):

<!--[if gte mso 9]> <![endif]-->

  • Do not pad empty table cells with &nbsp;

  • Maximize/minimize button added to the HTML source editor

  • Pre-existing table properties are now identified and displayed in the Table Properties dialog

  • Both rows of buttons are now shown by default.

  • The editor will now accept any element (even deprecated or non-standard elements):

<myCustomElement>Hello World!</myCustomElement>

  • The editor will now accept any attribute (even deprecated or non-standard attributes):
<myCustomElement myCustomAttribute="foo">Hello World!</myCustomElement>
<td background="someImage.png">

Microsoft Dynamics - Validate Sync

Microsoft Dynamics - Validate Sync

This new admin tool runs a series of checks to see if your sync configurations have been set up correctly.

Add Fields to CRM Custom Object Sync

Easily add new fields to custom objects synced from Salesforce and Dynamics. You now can add new fields to your custom object sync without disabling and enabling your entire custom object.

Changes to Security Features

  • Password attempts are limited to 5. After the fifth attempt the user will be locked.
  • The inactive session timeout is now configurable for the subscription.

IE 11 Support (and deprecating support for IE 9)

We now officially support the Microsoft Internet Explorer 11 browser and are removing support for the Microsoft Internet Explorer 9 browser.

Lightning UI support for MSI

The latest MSI package on app exchange works with both Lightning and Legacy versions of the Salesforce UI.

New Dynamics Plug-in

This new plug-in runs various actions in an asynchronous mode to help increase performance.

Search by URL of Landing Page in Design Studio

In the Design Studio Landing page grid, you can now search by page URL to find your landing pages. This is also exportable.

Previous pageRelease Notes: April 2015
Next pageRelease Notes: February 2015

Marketo Engage


Marketo Migration to the Adobe Admin Console - (Pre-Migration)

Experience Cloud Tech Sessions

Tuesday, Mar 4, 6:00 PM UTC

Join Adobe's Customer Experience and Identity Team to prepare for a smooth Marketo migration to the Adobe Admin Console. Learn key steps, best practices, and how to avoid roadblocks for a seamless transition.

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Marketo Migration to the Adobe Admin Console - (Post-Migration)

Experience Cloud Tech Sessions

Tuesday, Mar 11, 4:00 PM UTC

Migrated Marketo to the Adobe Admin Console? Join our webinar to master key features, best practices, and troubleshooting tips. Learn how to manage users,, settings, and more. register now!

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