Generate images with AI Assistant generative-image

Create and configure your campaign or journey:

• Email: After creating and configuring your email campaign, click Edit content. Learn more
• Web: After creating and configuring your web page, click Edit web page. Learn more
• Landing Page: After creating and configuring your landing page, click Open designer. Learn more

Select the asset you want to change with AI Assistant.

From the right-hand menu, select AI Assistant (or Show Content Assistant for web).

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Enable the Reference style option for AI Assistant to personalize new content based on the reference content. You can also upload an image to add context to your variation.

Select your Brand to ensure AI-generated content aligns with your brand specifications. Learn more on Brands.

Fine tune the content by describing what you want to generate in the Prompt field.

If you are looking for assistance in crafting your prompt, access the Prompt Library which provides a diverse range of prompt ideas to improve your campaigns.

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Tailor your prompt with the Image settings option:

• Aspect ratio: This determines the width and height of the asset. You have the option to choose from common ratios such as 16:9, 4:3, 3:2, or 1:1, or you can enter a custom size.

• Content type: This categorizes the nature of the visual element, distinguishing between different forms of visual representation such as photos, graphics, or art.

• Visual intensity: You can control the image’s impact by adjusting its intensity. A lower setting (2) will create a softer, more restrained appearance, while a higher setting (10) will make the image more vibrant and visually powerful.

• Color & tone: The overall appearance of the colors within an image and the mood or atmosphere it conveys.

• Lighting: This refers to the lightning present in an image, which shapes its atmosphere and highlights specific elements.

• Composition: This refers to the arrangement of elements within the frame of an image

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From the Reference content menu, click Upload file to add any brand asset which contains content that can provide additional context AI Assistant or select a previously uploaded one.

Previously uploaded files are available in the Uploaded reference content drop-down. Simply toggle the assets you wish to include in your generation.

Once you are satisfied with your prompt configuration, click Generate.

Browse the Variation suggestions to find the desired Asset.

Click the percentage icon to view your Brand Alignment Score and identify any misalignments with your brand.

Learn more on Brand alignment score.

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Click Preview to view a full-screen version of the selected variation or Apply to replace your current content.

Navigate to the Refine option within the Preview window to access additional customization features:

• Generate Similar to view related images to this variant.

• Edit in Adobe Express to further customize your asset.

  Learn more on Adobe Express integration

• Save to store the assets for later access.

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Click Select once you found the appropriate content.

You can also enable experiment for your content. Learn more

After defining your message content, click the Simulate content button to control the rendering, and check personalization settings with test profiles. Learn more

Review and activate your content:

• Email: When you have defined your content, audience and schedule, you are ready to prepare your email campaign. Learn more
• Web: Once you defined your web campaign settings and edited your content as desired, you can review and activate your web campaign. Learn more
• Landing Page: Once your landing page is ready, you can publish it to make it available for use in a message. Learn more

After creating and configuring your push notification delivery, click Edit content.

For more information on configuring your push delivery, refer to this page.

Personalize your push notification as needed. Learn more

Access the Show AI Assistant menu.

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Select your Brand to ensure AI-generated content aligns with your brand specifications. Learn more on Brands.

Note that Brands feature is released as a private beta and will be progressively available to all customers in future releases.

Fine tune the content by describing what you want to generate in the Prompt field.

If you are looking for assistance in crafting your prompt, access the Prompt Library which provides a diverse range of prompt ideas to improve your campaigns.

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Select Image as field to generate.

Choose your Image settings:

• Content type: This categorizes the nature of the visual element, distinguishing between different forms of visual representation such as photos, graphics, or art.

• Visual intensity: You can control the image’s impact by adjusting its intensity. A lower setting (2) will create a softer, more restrained appearance, while a higher setting (10) will make the image more vibrant and visually powerful.

• Color & tone: The overall appearance of the colors within an image and the mood or atmosphere it conveys.

• Lighting: This refers to the lightning present in an image, which shapes its atmosphere and highlights specific elements.

• Composition: This refers to the arrangement of elements within the frame of an image

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From the Reference content menu, click Upload file to add any brand asset which contains content that can provide additional context AI Assistant or select a previously uploaded one.

Previously uploaded files are available in the Uploaded reference content drop-down. Simply toggle the assets you wish to include in your generation.

Once your prompt is ready, click Generate.

Browse through the generated Variations.

Click the percentage icon to view your Brand Alignment Score and identify any misalignments with your brand.

Learn more on Brand alignment score.

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Click Preview to view a full-screen version of the selected variation or Apply to replace your current content.

Open the Brand Alignment tab to see how your content aligns with your brand guidelines.

Click Select once you found the appropriate content.

You can also enable experiment for your content. Learn more