Add data to Real-Time Customer Profile

Add data using streaming ingestion

Any stream-ingested data that is compliant with a Profile-enabled XDM schema will automatically add or overwrite the appropriate record in Real-Time Customer Profile. If more than one identity is supplied in the record, or time series data is consumed, those identities will be mapped in the identity graph without additional configuration. See the streaming ingestion developer guide to learn more.

Confirm that the upload is successful

When uploading data to a new dataset for the first time, or as part of a process involving a new ETL or data source, it is recommended to carefully check the data to ensure it has been uploaded correctly.

Using the Real-Time Customer Profile Access API, you can retrieve batch data as it gets loaded into a dataset. If you are unable to retrieve any of the entities you expect, your dataset may not be enabled for Profile. After confirming that your dataset has been enabled, ensure that your source data format and identifiers support your expectations.

For detailed instructions on how to access entities using the Real-Time Customer Profile API, please refer to the entities endpoint guide, also known as the “Profile Access API”.

Update Profile store data

Occasionally it may be necessary to update data in your organization’s Profile store. For example, you may need to correct records or change an attribute value. This can be done through batch ingestion and requires a Profile-enabled dataset configured with an upsert tag. For more information on how to configure a dataset for attribute updates, please refer to the tutorial for enabling a dataset for Profile and upsert.