Campaign monitoring overview monitor-campaign
Adobe Campaign offers a comprehensive set of capabilities to monitor your processes, deliveries, and environment to ensure optimal performance and troubleshoot issues proactively.
Monitor your deliveries monitor-deliveries
Monitoring your deliveries after they have been sent is a key step to ensure your marketing campaigns are efficient and reach out to your customers. After sending a delivery, you can monitor its status and track key metrics in the delivery dashboard. The dashboard provides access to delivery logs, exclusion logs, tracking logs, and other monitoring capabilities to help you analyze your delivery performance across all channels.
Email deliveries - Monitor email delivery status, track key metrics, and access detailed logs. Learn more about monitoring deliveries in Campaign UI, delivery statuses and email delivery monitoring.
SMS deliveries - Track SMS delivery status and monitor key metrics in the SMS delivery dashboard. Learn more about SMS monitoring.
Push notifications - Monitor push notification deliveries to ensure they reach your mobile app users effectively. Learn more about push notification monitoring.
Transactional messages - For messages triggered by events, monitor event processing status, message execution and delivery status. Learn more about transactional message monitoring.
Delivery failures - Understanding why a delivery failed is critical to maintain a clean database and ensure good deliverability rates. Delivery failures are classified into hard bounces, soft bounces, and ignored messages. Learn more about delivery failures and quarantines.
Monitor deliverability monitor-deliverability
Deliverability monitoring helps you ensure that your messages reach your recipients’ inboxes and avoid spam filters. Adobe Campaign provides several built-in tools to monitor and improve deliverability, including delivery reports, inbox rendering, SpamAssassin testing, and broadcast statistics. Following deliverability best practices such as maintaining a clean email list, monitoring sender reputation, and authenticating sending domains is critical to maintain good deliverability rates.
Learn more about deliverability monitoring tools and deliverability best practices.
Monitor workflows monitor-workflows
Workflows are essential to automate your marketing campaigns and data processing. Monitoring workflow execution helps you:
- Ensure workflows complete successfully
- Identify and troubleshoot errors
- Optimize workflow performance
Workflow monitoring capabilities workflow-monitoring
Monitor the following workflow elements:
Workflow execution status - Track whether workflows are running, paused, failed, or completed. Learn more about workflow execution
Activity execution logs - Access detailed logs for each workflow activity to troubleshoot issues and optimize performance.
Workflow heatmap - Visualize workflow execution patterns, identify bottlenecks, and monitor concurrent workflows. The Workflow HeatMap is available to Campaign administrators. Learn more about workflow heatmap
Workflow history - Track all workflow executions and modifications over time to understand workflow behavior and performance.
Monitor your instance monitor-instance
Instance monitoring helps you ensure the health and performance of your Adobe Campaign environment.
Audit trail audit-trail
The Audit trail self-service interface allows you to monitor changes made within your Adobe Campaign instance. Audit trail captures, in real-time, a comprehensive list of actions and events occurring within your instance.
Use Audit trail to:
- Track component changes: Monitor what happened to your workflows, schemas, options, and other components
- Identify who made changes: See who last updated a specific element and when
- Understand user actions: Review what users did in the instance for troubleshooting or auditing
- Maintain compliance: Track all configuration changes for compliance and security purposes
The Audit trail is accessible through the Campaign client console and provides detailed information about actions performed by users.
Learn more about Audit trail
Performance monitoring performance-monitoring
Campaign v8 provides several monitoring capabilities to track your instance performance and ensure optimal operation:
Database monitoring - Monitor database usage and capacity through Control Panel to ensure optimal performance and storage management. Learn more about database monitoring
Active profiles monitoring - Track active profile usage against your contractual limits to maintain compliance and optimize resource allocation. Learn more about active profiles
Workflow monitoring - Monitor workflow execution status to identify long-running workflows and ensure all technical workflows are running correctly. Learn more about technical workflows
Delivery throughput and latency - Track delivery throughput (messages sent per hour) and latency for transactional communications through Control Panel. Learn more about throughput monitoring
Technical workflows technical-workflows
Technical workflows are essential processes that run in the background to maintain your Campaign instance.
Monitor that technical workflows are:
- Executing on schedule
- Completing successfully without errors
- Processing data correctly
Key technical workflows to monitor:
Learn more about technical workflows
Campaign Control Panel control-panel
Campaign Control Panel provides administrators with self-service capabilities to monitor and manage Campaign instances.
Learn more about Control Panel and Control Panel performance monitoring
Tracking and reporting tracking-reporting
Message tracking message-tracking
Track recipient behavior and measure the effectiveness of your campaigns:
- Opens: Track when recipients open your emails
- Clicks: Monitor which links recipients click
- Unsubscribes: Track opt-out requests
- Mirror page views: See how many recipients view your email in a browser
Learn more about message tracking
Delivery reports delivery-reports
Adobe Campaign provides a comprehensive set of reports to analyze your delivery performance:
- Delivery summary: Overview of sends, deliveries, and failures
- Tracking indicators: Opens, clicks, and click-through rates
- URLs and click streams: Most popular links in your deliveries
- Hot clicks: Visual representation of where recipients clicked in your email
Learn more about delivery reports
Global reports global-reports
Access global reports to analyze performance across all campaigns and deliveries:
- Delivery throughput: Messages sent over time
- Non-deliverables and bounces: Analysis of failed deliveries
- User activities: Opens, clicks, and unsubscribes across all campaigns
Learn more about global reports