- What’s New
- Introduction
- Campaign Management
- Overview of Campaign Management Structure
- Campaigns
- Packages
- Placements
- About Placement Management
- Create a Placement
- Edit a Placement
- Quickly Edit Key Placement Settings
- Duplicate a Placement
- Attach an Ad to a Placement
- Edit the Ad Schedule for a Placement
- View a Detailed Report for a Placement
- View the Change Log for a Placement
- Pause or Activate a Placement
- Archive or Unarchive a Placement
- Placement Settings
- Ads
- About Ad Management
- Certified Ad Serving Partners
- Create a Single Ad
- Create Multiple Third-Party Ads
- Create Ads with Flashtalking
- Edit an Ad
- Duplicate an Ad
- Attach an Ad to a Placement
- List the Placements Associated with an Ad
- View a Detailed Report for an Ad
- Pause or Activate an Ad
- Archive or Unarchive an Ad
- Ad Settings
- Specifications for Supported Ad Types
- Campaign Reports
- Correct Placement Settings Using Spreadsheets
- DSP Macros
- Keyboard Shortcuts
- FAQs About Campaign Management
- FAQs About Universal Video
- Optimization
- Audiences
- About Audience Management
- Segments
- Audiences
- Create a Reusable Audience
- Duplicate a Reusable Audience
- Edit a Reusable Audience
- View Details About a Reusable Audience
- Share a Reusable Audience
- Export a Reusable Audience
- Copy the Segment Key for a Reusable Audience to the Clipboard
- Delete a Reusable Audience
- Audience Settings
- Syntax for Audience Segment Logic
- Sources
- Available Third-party Data Providers
- Inventory
- Overview of Inventory Features
- Using Roku Inventory
- SSP Partners
- On Demand Inventory
- Private Inventory
- About Private Inventory
- Deal IDs
- Edit Private Deal Settings
- Specify Placements and Ads for a Private Deal
- Edit the Accounts with Access to a Private Deal
- Edit the Advertisers with Access to a Private Deal
- View Auction Insights for a Private Deal
- List the Placements and Ads for a Private Deal
- Archive or Unarchive a Private Deal
- Simple Ad Serving Deals
- View a Detailed Report for a Deal
- Custom Reports
- Administration
- Integrations with Adobe Experience Cloud
- Customer Support
- Adobe Experience Cloud Release Notes
Create an Audience Source to Activate First-Party Audiences
Create a source to import audiences to your DSP account or an advertiser account. Currently, you can import audiences from the Adobe Real-Time Customer Data Profile (CDP).
After you create a source for the Real-Time CDP, you’ll need to activate your Real-Time CDP audiences through the Adobe Advertising DSP destination within Real-Time CDP to begin importing them. See the steps in the activation workflow.
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In the main menu, click Audiences > Sources.
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Click Add Source.
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In the Select a Type menu, select the source type.
RT-CDP: This source type, for the Adobe Real-Time Customer Data Profile, is the only option.
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Specify the Data Visibility Level: Advertiser or Account.
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Enter the remaining source settings.
Keep a copy of the Source Key that is generated. You’ll need the value later.
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Click Save.
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In Experience Platform, create an Advertising DSP destination connection using the Source Key that was generated in the DSP source settings.
For instructions for activating the DSP destination connection, selecting segments, and accessing control permissions, see “Adobe Advertising Cloud DSP connection.”
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