在此页面上：了解用于管理数据请求、审核日志、同意和治理策略的 Adobe Journey Optimizer 和 Adobe Experience Platform 工具，以便您能够负责任地处理个人数据并遵守 GDPR 等法规。
Journey Optimizer 是一款用于收集和处理超大量数据（包括个人信息和敏感数据）的强大工具。 因此，需要对隐私进行谨慎管理。
此外，GDPR 等法规规定，您必须遵守特定要求才能使用数据主体的信息。 此外，数据主体应当能够随时修改其许可。
Adobe Experience Platform 和 Journey Optimizer 提供了多种工具，帮助您确保妥当地进行隐私管理。
-
管理数据请求：使用 Adobe Experience Platform Privacy Service 管理客户访问和删除个人数据的请求。 了解详情
-
审核用户的操作：利用审核日志，可以识别系统中用户执行的操作、排查问题，并帮助您的企业遵守法规和公司数据管理政策。 了解详情
-
跟踪和管理同意：跟踪客户对通信的同意，并管理其偏好和订阅。 了解详情
-
应用同意策略：定义 Adobe Experience Platform 同意策略，并将其应用于您的自定义操作，以尊重客户的偏好。 了解详情
-
应用治理策略：利用 Adobe Experience Platform 治理策略，防止通过自定义操作将敏感字段导出到第三方系统。 了解详情
This section contains structured knowledge intended to support interpretation, retrieval, and question answering related to this topic.
For complete understanding, this information should be combined with the documentation on this page. Neither source is intended to stand alone; the page describes the feature, while this section provides additional context that helps disambiguate terminology, intent, applicability, and constraints.
- TL;DR: This page introduces the Adobe Journey Optimizer and Adobe Experience Platform tools for managing data requests, audit logs, consent, and governance policies so you can handle personal data responsibly and comply with regulations such as GDPR.
Intents:
- Understand why privacy must be managed carefully in Journey Optimizer
- Identify the tools available for privacy management across Journey Optimizer and Adobe Experience Platform
- Learn how to manage customer data requests, audit user actions, and track consent
- Understand how consent policies and governance policies support privacy
Glossary:
- Data Subjects: individuals whose information is used; regulations such as GDPR require compliance with specific requirements before using their information, and Data Subjects should be able to modify their consent at any time
- Privacy Service: Adobe Experience Platform service used to manage customer requests to access and delete personal data (product-specific)
- Audit logs: used to identify actions performed by users in the system, troubleshoot issues, and help comply with regulations and corporate data stewardship policies (product-specific)
- Consent policies: Adobe Experience Platform consent policies applied to custom actions to respect the preferences of your customers (product-specific)
- Governance policies: Adobe Experience Platform governance policies used to prevent sensitive fields from being exported to third-party systems through custom actions (product-specific)
Guardrails:
- Regulations such as GDPR state that you must comply with specific requirements before being able to use information from Data Subjects
- Data Subjects should be able to modify their consent at any time
Terminology:
- Canonical name: Privacy management
- Do not confuse: “Consent policies” (respect customer communication preferences) ≠ “Governance policies” (prevent sensitive fields from being exported to third-party systems through custom actions)
FAQ:
- Q: Why does privacy need to be managed carefully in Journey Optimizer? — Because Journey Optimizer collects and processes extremely large amounts of data, including personal information and sensitive data.
- Q: What does GDPR require regarding Data Subjects? — Compliance with specific requirements before using their information, and allowing Data Subjects to modify their consent at any time.
- Q: What are governance policies used for? — To prevent sensitive fields from being exported to third-party systems through custom actions.
- Q: Which service manages data access and deletion requests? — The Adobe Experience Platform Privacy Service.