在此页面上:了解如何使用Adobe Campaign v7和v8集成,通过Campaign事务性消息传递从您的历程发送电子邮件、推送通知和短信。
如果使用的是 Adobe Campaign v7 或 v8,则可以使用集成功能。 该集成允许您使用 Adobe Campaign 的事务性消息功能发送电子邮件、推送通知和短信。
Journey Optimizer 实例和 Campaign 实例之间的连接在配置时由 Adobe 设置。 联系Adobe。
何时使用:当您的消息传送依赖活动事务模板、特定于活动的数据模型或现有活动投放工作流时,请使用Campaign v7/v8操作。
先决条件
- 您的Adobe Campaign v7/v8实例已通过Adobe配置并连接到Journey Optimizer。
- 您有权访问Campaign事务型消息传递,并拥有所需的权限。
要使此功能正常工作,您需要配置专用操作。 请参阅此章节。
此部分中介绍了端到端用例。
- Campaign v7/v8操作可与同一历程中的本机渠道操作一起使用。 这不适用于Campaign Standard操作。 查看促销活动护栏。
- Campaign v7/v8操作不能用于“读取受众”或“受众资格”活动。 请参阅护栏页面中的读取受众和受众资格护栏。
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For complete understanding, this information should be combined with the documentation on this page. Neither source is intended to stand alone; the page describes the feature, while this section provides additional context that helps disambiguate terminology, intent, applicability, and constraints.
- TL;DR: This page explains how to use Adobe Campaign v7/v8 as an action in Journey Optimizer journeys to send emails, push notifications, and SMS via Campaign Transactional Messaging.
Intents:
- Add a Campaign v7/v8 action to a journey to send transactional messages
- Map journey event or datasource fields to the Campaign message payload parameters
- Combine Campaign v7/v8 actions with native Journey Optimizer channel actions in the same journey
- Configure the dedicated action required for the Campaign v7/v8 integration
Glossary:
- Campaign Transactional Messaging: Adobe Campaign v7/v8 capability for sending triggered messages (email, SMS, push) via a dedicated action integrated with Journey Optimizer (product-specific)
- Action parameters: Fields in the journey activity pane that map journey data to the expected Campaign message payload (product-specific)
Guardrails:
- The connection between Journey Optimizer and the Campaign instance is set up by Adobe at provisioning time; contact Adobe to enable it.
- A dedicated action must be configured before Campaign v7/v8 actions are available in the journey palette.
- Campaign v7/v8 actions cannot be used with Read Audience or Audience Qualification activities.
- Access to Campaign Transactional Messaging and the required permissions in Campaign are prerequisites.
Terminology:
- Canonical name: Adobe Campaign v7/v8 — Acronym: ACC — variants: Campaign v7, Campaign v8, Campaign Classic
- Do not confuse: “Campaign v7/v8 actions” (can be used alongside native actions) ≠ “Campaign Standard actions” (cannot be combined with native actions in the same journey)
FAQ:
- Q: Who sets up the connection between Journey Optimizer and Campaign v7/v8? — Adobe sets up the connection at provisioning time; you must contact Adobe to have it configured.
- Q: Can Campaign v7/v8 actions be combined with native Journey Optimizer channel actions in the same journey? — Yes, Campaign v7/v8 actions can be used alongside native channel actions; this is not the case for Campaign Standard actions.
- Q: Can Campaign v7/v8 actions be used with Read Audience or Audience Qualification activities? — No, Campaign v7/v8 actions cannot be used with Read Audience or Audience Qualification activities.
- Q: How do I map journey data to the Campaign message payload? — In the Action parameters pane, map each expected payload field to the corresponding field from the journey event or datasource, the same way as custom actions.