在此页面上：构建一个使用收件箱操作、定位受众以及计划或触发该操作的营销活动，以便您可以发送用户可在收件箱中重新访问的持久性消息。
在创建收件箱之前，请先完成收件箱配置中的步骤。 渠道配置标识目标应用程序或网站、页面或规则以及呈现收件箱的位置。
要通过营销活动创建消息收件箱，请执行以下步骤：
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创建营销策划。 了解详情
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选择要执行的营销活动类型：
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已计划 — 营销：立即或在指定日期执行营销活动。 计划的营销活动旨在发送 营销 消息。 它们从用户界面配置和执行。
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API触发 — 营销/事务性：使用API调用执行营销活动。 API触发的营销活动旨在发送 营销活动 或 事务性 消息，即在个人执行操作后发送的消息：密码重置、购物车购买等。了解如何使用API触发营销活动
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在 属性 选项卡中，指定营销活动的名称和描述。
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从 操作 选项卡中，选择 收件箱 操作。
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选择或创建新的收件箱配置。
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访问“内容”选项卡以使用内容设计器设计消息。 了解详情
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在 受众 选项卡中，单击 选择受众 按钮以显示可用Adobe Experience Platform受众列表。 了解有关受众的更多信息
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在 身份命名空间 字段中，选择要使用的命名空间，以便识别所选区段中的个人。 了解有关命名空间的更多信息
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您可以将促销活动计划到特定日期，或设置为定期重复。 了解详情
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查看并激活您的营销活动以将消息发送到收件箱。
现在，您可以在创建内容卡营销活动时选择此收件箱。
This section contains structured knowledge intended to support interpretation, retrieval, and question answering related to this topic.
For complete understanding, this information should be combined with the documentation on this page. Neither source is intended to stand alone; the page describes the feature, while this section provides additional context that helps disambiguate terminology, intent, applicability, and constraints.
- TL;DR: This page explains how to create a message inbox through a campaign that uses the Inbox action, targets an audience, and is scheduled or triggered to deliver persistent messages users can revisit.
Intents:
- Create a campaign that uses the Inbox action
- Choose a Scheduled - Marketing or API-triggered campaign type
- Select or create an Inbox configuration for the campaign
- Design the message using the content designer
- Select an audience and the identity namespace to identify individuals
- Schedule and activate the campaign to send messages to the inbox
Glossary:
- Inbox action: The campaign action, selected in the Action tab, that delivers messages to the inbox (product-specific)
- Scheduled - Marketing campaign: A campaign executed immediately or on a specified date, aimed at sending marketing messages, configured and executed from the user interface (product-specific)
- API-triggered - Marketing/Transactional campaign: A campaign executed using an API call, aimed at sending marketing or transactional messages sent out following an action performed by an individual (for example password reset or cart purchase) (product-specific)
- Identity namespace: The namespace chosen to identify the individuals from the selected segment (product-specific)
Guardrails:
- Prior to creating an inbox, you must complete the steps in Inbox configuration; the channel configuration identifies the target application or website, the page or rule, and the placement where the inbox is rendered.
- You must select or create an Inbox configuration for the campaign.
- The campaign must be reviewed and activated to send messages to the inbox.
Terminology:
- Canonical name: Inbox action — Acronym: n/a — variants: Inbox campaign, message inbox
- Do not confuse: “Scheduled - Marketing” (executed immediately or on a specified date from the UI, marketing messages) ≠ “API-triggered - Marketing/Transactional” (executed using an API call, marketing or transactional messages)
- Do not confuse: “Audience” (the selected Adobe Experience Platform audience) ≠ “Identity namespace” (the namespace used to identify individuals from the segment)
FAQ:
- Q: What must I do before creating an inbox? — Complete the steps in Inbox configuration, which identifies the target application or website, the page or rule, and the placement where the inbox is rendered.
- Q: Which campaign types can I use? — Scheduled - Marketing (executed immediately or on a specified date from the UI) or API-triggered - Marketing/Transactional (executed using an API call).
- Q: How do I design the message? — Access the Content tab and design your message using the content designer.
- Q: How are individuals identified? — In the Identity namespace field, choose the namespace used to identify the individuals from the selected segment.
- Q: What can I do after creating this Inbox? — You can choose this Inbox when creating your Content card campaign.