1.2 CX Enterprise Coworker
CX Enterprise Coworker is an enterprise AI-powered teammate built for customer experience and marketing work.
Whether you’re launching campaigns or responding to new signals, CX Enterprise Coworker keeps work moving.
Grounded in your brand, business processes, and customer context, it continuously evaluates outcomes, routes approvals at the right moments, and drives coordinated actions across workflows to deliver the right experiences.
Exercises
1.2.1 Getting started with CX Enterprise Coworker
In this exercise, you’ll provide specific prompts to CX Enterprise Coworker to explore your analytics data to find hidden insights which you’ll then put into action by creating audiences and journeys.
1.2.2 Using CX Enterprise Coworker for insights
In this exercise, you’ll start providing open-ended prompts to CX Enterprise Coworker to help you understand what’s happening and how to optimize your marketing campaigns.
1.2.3 Business Context in CX Enterprise Coworker
In this exercise, you’ll setup business context in CX Enterprise Coworker which will provide more contextual responses.
1.2.4 CX Enterprise Coworker with Microsoft 365 Copilot
In this exercise, you’ll explore CX Enterprise Coworker’s capabilities against the background of the CitiSignal launch campaign for Fiber Max, by using Adobe Marketing Agent with Microsoft 365 Copilot.
