Adobe Journey Optimizer B2B Edition Documentation

With Adobe Journey Optimizer B2B Edition, you can orchestrate account and buying group journeys using built-in generative AI and industry-leading automation to maximize demand for specific offerings using marketing-qualified buying groups.

Guides

  • Journey Optimizer B2B Guide
    Learn about Adobe Journey Optimizer B2B Edition and how you can use it orchestrate account and buying group journeys using built-in generative AI and industry-leading automation.
  • Overview
    Discover Adobe Journey Optimizer B2B Edition key features, use cases, and architectures.
  • Quick Start
    As a new user in Journey Optimizer B2B Edition, learn about the key areas for getting started.

Tutorials

  • Journey Optimizer B2B overview

    Learn about the components of a buying group and the basics of building an account journey.

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Release Information