DocumentationCampaignCampaign Web User Interface

Create an SMS delivery

Last update: Thu Apr 03 2025 00:00:00 GMT+0000 (Coordinated Universal Time)

You can create a standalone SMS delivery, or create an SMS in the context of a campaign workflow. The steps below explain the procedure for a standalone (one-shot) SMS delivery. If you are working in the context of a campaign workflow, creation steps are explained in this section.

To create a new standalone SMS delivery, follow these steps:

  1. Browse to the Deliveries menu on the left rail, and click the Create delivery button.

  2. Under the Channel section, choose SMS as the channel, and select a template. Learn more about templates

  3. Click the Create delivery button to confirm.

    Screenshot showing the Create delivery button and SMS channel selection

  4. Enter a Label for the delivery and access the Additional options drop-down. If your delivery uses an extended schema, specific Custom options fields are available.

    Configure the following settings based on your requirements.
    • Internal name: Assign a unique identifier to the delivery.
    • Folder: Store the delivery in a specific folder.
    • Delivery code: Organize your deliveries using your own naming convention.
    • Description: Provide a description for the delivery.
    • Nature: Specify the delivery’s nature for classification purposes.

  5. Click the Select audience button to target an existing audience or create your own. Learn more about audiences.

    Screenshot showing the Select audience button

    Learn how to select an existing audience in this page.

    Learn how to create a new audience in this page.

  6. Switch on the Enable control group option to set a control group to measure the impact of your delivery. Messages are not sent to that control group, so you can compare the behavior of the population that received the message with the behavior of contacts that did not. Learn more

  7. Click Edit content to start designing the content of your SMS message. Learn more

    Screenshot showing the Edit content button

    From this screen, you can also simulate your content and set up offers.

  8. To schedule your delivery to a specific date and time, switch on the Enable scheduling option. After you initiate the delivery, the message is automatically sent on the exact date and time that you define for the recipient. Learn more about delivery scheduling in this section.

    NOTE
    When a delivery is sent in the context of a workflow, use the Scheduler activity. Learn more in this page.

  9. Click Settings to access advanced options related to your delivery template. Learn more

    Screenshot showing the Settings button

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