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Destinations overview

Destinations are integrations used to send targeted audiences to external platforms. These integrations enable you to activate audiences across various marketing channels and platforms for use in campaigns and customer engagement.

Collaborators can configure destinations to send audiences to external platforms, such as Adobe Experience Platform or a cloud storage platform, for use in campaigns. Collaborators can then activate audiences within a project, which are sent to their connection’s configured destination. Activation can be done by either collaborator depending on the audience activation settings configured in the connection.

Available destinations available-destinations

The following destinations are available for configuration in Collaboration. To view the configuration guide for that destination, select the destination name in the table below.

Next steps

To configure a destination, refer to the configure and manage a destination guide. Once you’ve configured your destination, you can begin activating targeted audiences within your projects.