Helper functions list section-overview
Helper functions in Adobe Journey Optimizer empower you to personalize experiences with precision and efficiency by manipulating data, performing calculations, and formatting content—all within the personalization editor. Whether you need to summarize data, create dynamic content, or fine-tune logic, these functions are your toolkit. From Aggregation and Math to String and Date-Time functions, each category offers specialized tools for unique tasks like filtering arrays, formatting dates, or applying conditional logic. Explore how these functions, operators, and helpers work together to help you craft tailored, data-driven customer journeys effortlessly.
Helper Functions List
Get Started with Helper Functions
Learn how to use helper functions for data manipulation and personalization in Adobe Journey Optimizer.
Aggregation Functions Library
Discover functions to summarize multiple values into a single value for personalization.
Arithmetic Functions Library
Explore how arithmetic functions perform calculations like addition, subtraction, and more.
Array and List Functions Reference
Learn to manipulate arrays and lists with functions like counting, retrieving distinct values, and more.
Date and Time Functions Library
Use date and time functions to manipulate and format dates for personalization workflows.
Boolean & Comparison Functions Library
Implement Boolean logic and comparison operations for dynamic personalization workflows.
Additional Resources
- Helper Functions for Personalization - Learn about conditional evaluations, iteration, and variable assignments for dynamic personalization.
- Map Functions Library - Utilize map functions to interact with key-value pairs for personalization workflows.
- Comprehensive Math Functions Reference - Perform numerical operations and formatting using advanced math functions.
- Object Functions Library for Personalization - Check object references with functions like
isNull
andisNotNull
for personalization workflows. - String Functions Library - Manipulate and analyze strings with functions like
concat
,substring
, and more.